For many millennial-aged people, fitness, nutrition and weight management aren’t a burden to bear, but are part of a holistic, healthy lifestyle.
This type of thinking can make for a much more contented outlook and perspective…and it has also led to an entire culture based on healthy living…and for investors, a major market opportunity.
Ryan Blair, CEO and co-founder of multi-level marketing company ViSalus Sciences is perhaps the poster child for how to engage with this market in a consistent and profitable way.
Since founding ViSalus Sciences in 2005, Blair has gone on to become a New York Times best-selling author for his book Nothing to Lose, Everything to Gain: How I Went from Gang Member to Multimillionaire Entrepreneur.
Recently, Equities.com had the opportunity to speak with Blair on moving past his troubled youth, engaging with
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Top Leader – Dakota Rea, Shares His Neon Energy Success Story
by Ted Nuyten • • 0 Comments
Dakota Rea is one of the top leaders in the Direct Selling Industry, founder and Inventor of Neon Energy Drink.
Dakota Rea has traveled to 42 countries and counting for the purpose of Network Marketing.
He joined his first company when he was only 17 and was blessed to build the fastest growing team in that company by the time he was 19. By the time he was in his early 20’s he had a global organization with tens of thousands of distributors worldwide.
Dakota is a published author, speaker, and a highly demanded consultant for Network Marketing companies showing them how to drastically increase their sales by branding and tapping into the Generation Y demographic.
Marketing companies showing them how to drastically increase their sales by branding and tapping into the Generation
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ViSalus Launches New Consumer Initiatives For 2016
by Nicole Dunkley • • 0 Comments
As ViSalus prepares to celebrate 11 years in business, the company’s continued focus on creating industry-leading high value nutritional products for consumers has never been more clear.
Early results have shown that key initiatives launched at the beginning of 2016 are already paying dividends and paving the way for a personal and special customer experience with ViSalus’ family of brands.
Having already helped over 3 million people transform their bodies using one of the company’s Challenge Kits, Vi Customers and Promoters can now create their own customized mix of ViSalus products in their Challenge Kit.
ViSalus now gives customers the power to personalize a ViSalus program that works for them, combining the meals, drinks, snacks, and supplements they prefer to support their Challenge and healthy lifestyle goals. With the ability to save up to 15%
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Vi Shape Superfood Shake – Breaking Sales Records
by Ted Nuyten • • 0 Comments
Debuting one month ago, Vi Shape® Superfood Shake has become one of ViSalus’ most successful product launches ever, with first month sales surpassing even the blockbuster NEON Energy Drink®, which the company launched successfully in 2015.
This premium-positioned plant-based meal-replacement shake delivers densely-packed nutrition from a proprietary Super 6 Protein Blend of 6 hand-selected ingredients.
The combination of protein from Quinoa, Pea, Flaxseed, Chickpea, Pinto Beans and Chia is designed to fuel the Vi community towards their 2016 Challenge goals with their new #ViCommit campaign.
“With more than 3 million physical transformations to date, Vi offers the very best platforms, products and support for its customers headed down the path to a healthier lifestyle,” said Blake Mallen, Vi Co-Founder and President.
“Superfoods are proven to provide superior health benefits. The response already has been overwhelmingly positive, and
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ViSalus’ NEON Energy Drink Goes Global
by Ted Nuyten • • 0 Comments
Energized by its commitment to provide the world with healthy on-the-go food and drink options, ViSalus announced the international distribution of NEON Energy Drink® at its EU Leadership Launch in London on January 16th.
NEON Energy Drink will now be available in all 12 Vi European countries – U.K., Ireland, France, Germany, Austria, Italy, the Netherlands, Spain, Sweden, Finland, Poland and Hungary.
Following its successful North American launch last year, Vi has already surpassed more than $5 million in sales of NEON Energy Drink throughout North America, making this product another successful component of the company’s ever-expanding portfolio.
Advancing into the European market marks the next strategic phase in Vi’s dedication to entering the fast-growing global energy drink industry, which has increased 620%, from $3.8 billion in 1999, to $27.5 billion in 20131.
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ViSalus Promotes Co-Founder Blake Mallen To President
by Ted Nuyten • • 0 Comments
ViSalus, a global nutrition and healthy lifestyle company, announced today that its Co-Founder, Blake Mallen, has been promoted to President of the company, effective immediately.
Mallen brings his enthusiasm for excellence to further Vi’s global mission and culture and engage on a new level with Vi Promoters in the field.
In his new role, Mallen will continue to oversee all sales and marketing functions globally, and expand his management responsibilities to include implementing initiatives to further develop the company’s North American and European territories and drive business growth.
“Blake has been a vital asset to the creation and evolution of ViSalus, and I’m honored to be handing off the presidential reins to my fellow Co-Founder and long-time right-hand,” said Ryan Blair, ViSalus Co-Founder, Chairman and CEO.
“He possesses a rare blend of creative and
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ViSalus Launches Vi-Shape
by Ted Nuyten • • 0 Comments
Built on a decade of science and a heritage of over 3 million health transformations, ViSalus launched into 2016 by debuting its first premium superfood product, Vi-Shape® Superfood Shake.
This vegan, kosher, lactose-free* and gluten-free Vi-Shape Superfood Shake formula combines hand-selected superfood ingredients for densely-packed nutrition and superior health benefits.
This complete meal replacement is packed with 17g of plant-based proteins enhanced with probiotics, prebiotics, digestive enzymes, all 9 essential amino acids, 25 vitamins and minerals, omegas, and an excellent source of fiber.
With nearly nine in 10 Americans interested in learning more about foods that have health benefits beyond basic nutrition1, ViSalus developed its first plant-based protein shake that is non-GMO, with no artificial colors, flavors, sweeteners, preservatives, trans fats, cholesterol, wheat, or soy – Perfect not just for those with personal
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People Magazine Profiles Visalus CEO
by Ramya Chandrasekaran • • 0 Comments
The latest issue of People magazine this week has a profile story on Ryan Blair, the founder and CEO of Visalus. The story traces Ryan’s Inspiring Journey from Juvenile Delinquent to Multimillionaire Entrepreneur.
Entrepreneur Ryan Blair, who runs a business empire worth hundreds of millions of dollars, still remembers that painful day he knew he needed to change his life.
“I was 16 and had been arrested for strong arm robbery,” says Blair, who at the time was running with a violent street gang in Ventura, California, and often rummaging through dumpsters for food.
“I was in handcuffs and my legs were shackled and I looked over and saw this old man shuffling by me in chains. Suddenly I realized, ‘I want more out of my life than this.’ ”
Not long afterwards, Blair’s divorced mother began
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ViSalus Officially Launches Nutra-Bar Snack Line
by Ted Nuyten • • 0 Comments
ViSalus has raised the bar once again in helping others live a healthy lifestyle with the official introduction of Nutra-Bar – a delicious and nutritious snack product designed to support any healthy lifestyle goal while adding more flavor variety and greater flexibility for on-the-go lifestyles.
Thousands of Vi Promoters and Customers have been participating in the #ViFoundIt scavenger hunt on Vi’s social media accounts in anticipation of Vi’s new product launch, now revealed as #NutraBar.
As part of Vi’s commitment to provide the world with smarter eating options, Nutra-Bars are the latest products available as part of ViSalus’ wholesome line of snacks which follow its successful launch of Vi Bites® in 2014, and the original snack product, Nutra-Cookies.
“Having access to quality snacks is crucial to achieving your health and fitness goals,” said Blake
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Visalus Global Conference Bringing Together 15 Countries
by Ramya Chandrasekaran • • 0 Comments
Vitality 2015, ViSalus’ biggest event of the year, brings together thousands of Vi Promoters from 15 countries around the world to recognize another year of life-changing transformations. This year’s event will take place October 23-24 at the Kansas City Convention Center in Kansas City, MO. Those in attendance will cheer on new Challenge Champions, new Vi success stories, and welcome hundreds of new shareholders who have earned equity in the Founders Equity Incentive Plan.
“There is perhaps no other asset more valuable in my opinion than equity,” said Ryan Blair, ViSalus Co-Founder, President and CEO. “After we bought back the company, we put the Founders Equity Incentive Plan on the table for those loyal Promoters who step up to join the foundation for our next wave of success.”
ViSalus brings exciting news to Vitality, as Promoters will get an exclusive first look at