Leading Malaysian direct selling company Elken is tapping into growth in the Asia Pacific region with its forthcoming entry into the Philippines.
The company coordinated a soft launch in the Philippines in December 2015, hosting public events to introduce its business model and extensive range of products.
The Elken product line, number more than 500 across the categories of cosmetics, personal care, wellness, food and beverage, and home care. An organic spirulina supplement and water purification system are among the company’s top-selling products.
The Philippines is one of the fastest-growing direct selling markets in the world, according to research by the World Federation of Direct Selling Associations. From 2011 to 2014, constant dollar revenue from direct sales increased at a compound annual growth rate (CAGR) of 17.6 percent, outpaced only by growth in China and
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Pure Romance Acquires Passion Parties
by Nicole Dunkley • • 0 Comments
Pure Romance, America’s largest and fastest growing direct seller of intimacy products, is now the leading provider in the United States and Canada with the acquisition of Passion parties and thousands of Consultants are expected to join the company.
The acquisition is expected to increase sales by nearly 20% annually and will also add new regions for the company, including Canada. This is the second major acquisition in the last two years to grow the organization to more than 25,000 Consultants representing the organization.
Which started as a small business in the basement of founder Patty Brisben’s home in Milford, Ohio 20 years ago. In 2014, Pure Romance acquired Slumber Parties. This acquisition is a key component of Pure Romance’s long-term growth strategy and enables the company to expand its network of Consultants and customers
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JD And Ronni Phillips Achieve Elite 3 At Modere
by Ted Nuyten • • 0 Comments
JD and Ronni Phillips are celebrating their 10-year anniversary in network marketing and they are doing so at their new home, Modere, where they have achieved the highest rank possible of Elite 3 Social Marketer.
“Years ago life was jam packed with raising twins, full-time careers, and community involvement,” said Ronnie Phillips. “A friend approached us about trying some product and considering the possibility of building a network.
We knew network marketing would be something we could only do part-time, so we created a plan to build this business in the cracks of our life.”
The secret to their success was to schedule the time to build their business like most people would schedule an appointment with a doctor or hairdresser. Their advancement to Modere’s highest Elite rank is a testament to the fact
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Conference: Direct Selling Education For Companies
by Ted Nuyten • • 0 Comments
The wisest direct selling executives never stop being students. They are always open to learning more. They encourage their field leaders to seek out opportunities to learn, and they practice what they preach.
Owners and employees of new and established direct selling companies attend the two-day Direct Selling Edge Conference to learn more about compensation plan design and improvement, how to build your field force, legal regulations, social media best practices for direct selling companies, tax obligations, compliance, merchant accounts, how to create a great company culture, what to do before you obtain or replace your software, and much more.
MLM attorney Kevin Thompson of ThompsonBurton and MLM compensation plan consultant Jay Leisner of Sylvina Consulting developed their two-day school for network marketing and party plan companies in 2011. Held three times yearly, their 13th conference will
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WorldVentures And Nxt-ID Form Strategic Alliance To Create Next Generation Smart Card
by Ted Nuyten • • 0 Comments
WorldVentures, a privately held leading direct seller of vacation and entertainment club memberships and Inc. 5000 fastest-growing company, today announced that it has reached a definitive agreement with Connecticut-based Nxt-ID, Inc., a company focused on the growing m-commerce market.
The agreement calls for WorldVentures to make a strategic investment of $2 million in Nxt-ID to develop a proprietary new wireless smart card for its members-numbering in the several hundreds of thousands worldwide-based on Nxt-ID’s Wocket®, a unique smart wallet that serves to securely store all credit cards.
The smart card will be customized with additional technologies and wireless features, such as the ability to seamlessly integrate with WorldVentures’s DreamTrips App to wirelessly check in and earn loyalty points towards free DreamTrips vacations at select restaurants. DreamTrips is a travel club and entertainment community where
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Rodan + Fields Appoints Diane Dietz As President And CEO
by Nicole Dunkley • • 0 Comments
Rodan & Fields, LLC (“Rodan + Fields”), a leading premium skincare brand and unique technology-driven social enterprise platform, today announced that its Board of Directors has chosen Diane Dietz as the Company’s next President and Chief Executive Officer (CEO), effective immediately.
Ms. Dietz, who most recently served as Chief Marketing Officer and Executive Vice President at Safeway, Inc., succeeds Lori Bush. Ms. Bush recently announced her intention to retire and will remain a member of Rodan + Fields’ Board of Directors.
Ms. Dietz has more than 25 years of experience running large and complex businesses and brands. While at Safeway, a leading food and drug retailer, Ms. Dietz was responsible for the multi billion dollar P&L of the business units and all functions related to marketing, merchandising, loyalty/digital strategy and the award-winning private
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DSA Enhances Consumer Protection Standards
by Nicole Dunkley • • 0 Comments
The Direct Selling Association (DSA) announced that new consumer and salesforce protection standards approved by its Board of Directors in 2015 have gone into effect as of January 1.
The most recent amendments to the DSA Code of Ethics expand upon the previous requirement that all earnings representations be based upon documented facts by setting forth the specific types of substantiation that is required and clarifying exactly what constitutes an earnings representation. Similarly, more specific requirements for substantiation of product representations now go into full force and effect.
“For more than 40 years, DSA’s Code of Ethics has challenged every direct selling company and its sales consultants to put ethics at the center of their businesses,” said DSA President Joseph N. Mariano.
“Our Code will continue to meet or exceed stakeholder expectations for consumer protection
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Avon Appoints New General Manager In China
by Nicole Dunkley • • 0 Comments
Avon Products Inc, the world’s largest direct seller of cosmetics, has appointed a new head of its Chinese operation – its fourth in five years – in the hope of turning around the declining business.
The move comes just days after the company was forced to dismiss rumors that it is exiting the country after a prolonged slump in sales, the result of what experts said was a lack of product innovation.
“China has been an important market for us for more than 25 years and we are proud to serve our loyal customers who know and trust the Avon brand, our strong network of beauty boutiques and our market-leading range of products,” the company said in a statement on Friday.
The company recently appointed Asson Chang as new general manager in China who will
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Primerica to Kick Off 30th Year With Events Across Canada
by Nicole Dunkley • • 0 Comments
Primerica, Inc. (NYSE:PRI) will launch our 30th year serving middle income families in Canada with six events occurring simultaneously from coast to coast on Saturday, January 9, 2016.
Primerica CEO Glenn Williams will speak before a live audience in Toronto, and he will participate via video in meetings being held simultaneously in Calgary, Halifax, Montreal, Vancouver, and Winnipeg. Approximately 10,000 people are expected to attend these six events.
“2015 proved to be another record-shattering year for Primerica Canada,” said Williams. “Life insurance face amount in force exceeded $100 billion, and client asset values surpassed $10.5 billion, both as of December 31, 2015.
Most importantly, we paid more than $102 million in claims to our Canadian policy beneficiaries during 2015. These families experienced a tragic loss of life and we were able to
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LifeVantage Appoints New Members To Board of Directors
by Nicole Dunkley • • 0 Comments
LifeVantage Corporation, recently announced today the appointment of Darren Jensen, the company’s President and Chief Executive Officer, and Dave Toole, a new independent director, to its Board of Directors. The election of Mr. Jensen and Mr. Toole brings the number of Directors to seven members and retains the independence of the Board.
“It is with pleasure that I accept the election to LifeVantage’s Board of Directors,” said Mr. Jensen. “I am honored to work together with our Board to continue to execute our growth plan.”
Mr. Toole stated, “I am pleased to join the Board of Directors of LifeVantage. The company has a strong foundation with effective and scientifically-backed products and has a number of exciting growth initiatives in place. I look forward to applying my experience to help LifeVantage maximize its potential.”
Garry Mauro,