An Ecuadorian-American Dream: TLC National Director Jorge Rodas

After 13 years in the United States, Ecuadorian immigrant Jorge Rodas still doesn’t have perfect English. Making it in America has been a challenge, as it’s been for so many new Americans. “I was an 11-year-old when I moved to New York City with my parents,” Rodas says. “At the beginning looking for the American Dream was very hard. Language barrier, no friends, everything was new for me.”
Rodas was forced to work at an early age to help the family make ends meet, a hard-way education he thanks his father for. But working at a restaurant earning $400 per week wasn’t enough to finance his college education as an architect. At 23, he was ready to take a chance on striking his own path as an entrepreneur. That’s when the Total Life Changes opportunity presented itself.
“I learned about TLC and how it works through a conference call with Ambassador Ana Cantera,” Rodas recalls. “Looking at her results and seeing everything she was doing in the Spanish-speaking community was why I said Yes to Total Life Changes. I knew by instinct that having the right leadership is key in network marketing.”
Although he had never made much more than the minimum wage,

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