Brazil is home to one of Jeunesse’s fastest-growing markets — and now it will feature a new venture for our global brand.
Chief Visionary Officer Scott Lewis announced to Emerald Directors at the Emerald Experience in Maui on Thursday night that Jeunesse has acquired the naming rights to the Olympic arena in Rio de Janeiro for the next three years.
“I am honored that Jeunesse will now have a presence in a place where hundreds of thousands of people gather annually to celebrate life through culture, sports and music,” Scott said.
To say that the Latin American contingent in attendance at the Emerald Experience was excited by the news might be an understatement.
The venue — the only multi-purpose arena in Brazil — not only hosted the gymnastics competition at the Summer Olympics in 2016,