Beachbody, the Santa Monica, Calif.-based developers of popular fitness brands INSANITY® and P90X®, announced today the hiring of Sue Collyns as Chief Financial Officer. Collyns will play a critical role in the strategic and financial management of Beachbody as it builds upon its success and works to expand its business globally. Collyns will report directly to Beachbody CEO, Carl Daikeler.
“Sue brings impressive experience across six industries with iconic brands having managed complex strategic, tactical and financial dynamics,” said Daikeler. “Her tremendous experience will enable us to drive improvements across all areas of our growth plan, both domestically and internationally.”
As CFO, Collyns will be responsible for leading all financial operations within Beachbody. She joins Beachbody after most recently spending two years as the CFO of Dun and Bradstreet Credibility Corp (DBCC), the successful technology start up. Prior to DBCC, Collyns spent 10 years as CFO, COO and Company Secretary for California Pizza Kitchen (CPK) and prior to CPK, she held various financial positions at Sony/BMG Entertainment, Lion/Pepsi, Glaxosmithkline and PriceWaterhouseCoopers.
“I am honored to join Carl and the entire Beachbody team as we enter one of the Company’s most exciting and important growth phases,” said Collyns. “It’s invigorating to combine my professional experience with personal passion and join a true category leader, marked by exceptional product and brand