What do you call the architect of an organization of tens of thousands which has generated more than three million USD over the past three years? Dominicano Julio Lama has been referred to by many names over the course of his life, including businessman, engineer, coach, leader and father. But in the Total Life Changes dictionary, there’s only one word that adequately describes his contributions: Ambassador.
This past month Lama became TLC’s first male Latin American Ambassador, the second highest rank an Independent Business Owner can reach under the company’s compensation model. The accomplishment reflects the vast organization Lama has stewarded, with over one hundred affiliates earning between $10,000 and $250,000 per year in a geographical region in which poverty is widespread. Thanks in part to his work, Latin America has rapidly become a cornerstone of TLC’s global operations.
Prior to joining TLC, Lama had already lived an interesting life by any standard, holding numerous postgraduate degrees in a variety of disciplines while serving as father to three beautiful girls he calls his “princesses.” His intellectual curiosity and ambition stood to his credit when he began working with TLC as a sideline in June of 2015, considering network marketing a supplement to
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National Director As A Side-Hustle: TLC’s Leigh Robinson
by Nicole Dunkley • • 0 Comments
For many of Total Life Changes’ highest ranking Independent Business Owners (IBOs), the work of running a team and selling the product quickly takes over their professional life, and they soon set their previous career aside. But there are also many IBOs who prefer to keep network marketing as an ancillary source of income. That’s the case with Indiana’s Leigh Robinson, who recently made National Director while continuing to own and operate her own advertising company.
When she was introduced to TLC in September of 2016, she was hardly on the hunt. “I’d known Phillip [Birchfield] a few years back when we were involved in a different MLM company,” she recalls. “We both went different ways from that endeavor, and when he asked me to have a cup of coffee I knew it was another network marketing company. I had already decided I wasn’t going to do it. But he didn’t push me. He just told me how he thought I’d fit into the team he was building and gave me a few product samples.”
She had an instant positive reaction to TLC’s Iaso Tea, Phyte and NRG. “Tennis is my favorite form of exercise and my game has improved significantly,” says
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From Migrant Worker to Global Director: TLC’s Christian Prada
by Nicole Dunkley • • 0 Comments
“When I first encountered TLC I’d recently had to leave my home in Colombia without my wife and young daughter to find work,” Christian Prada remembers. “I arrived in the city of Caravaca de la Cruz in Murcia, Spain to work picking fruit. I earned an average of $6 dollars per basket collected.”
Born rand raised in Bucaramanga, Prada grew up in a middle-class family that faced financial problems. Once he’d started a family of his own, working as a migrant seemed like his only option to pay the bills.
“That trip was in April 2015 and that was the moment that Total Life Changes appeared in my life, through an early morning text from my ‘Angel’ Ana Cantera.”
The text from Cantera read as follows: Honey, I’m about to launch something really great for Latin America and we can make history together. I want you to see this video and give me your feedback. Prada calls receiving it the beginning of the best stage of his life so far.
“It was not easy,” he admits. “I was introduced to Network Marketing in 2012, but by the time TLC arrived, I was tired of telling people that I knew we had an opportunity to
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No Longer Tired: New TLC National Director Jose Antonio Cuevas’s Journey
by Nicole Dunkley • • 0 Comments
“I have always been an active person,” says Jose Antonio Cuevas, “but over the years I began to feel tired. With my family relying on me, I always did my best, but I felt as though I lacked the strength and courage to do my job.” Like many in Santo Domingo, Dominican Republic, Cuevas worked long hours to keep his head above water, but age and attrition had begun to rob him of vital energy.
“The [TLC] NRG dietary supplement changed all of that for me,” he says. A supplement which purports to raise the user’s energy level by encouraging the body to more quickly metabolize dietary fat, Cuevas quickly became a strong adherent of Iaso® NRG. “Now I am able to keep working all day, and the best part is that when the night comes I no longer feel restless from worry.”
On the basis of his own personal testimonial, Cuevas decided to pursue TLC as a business opportunity. He was introduced to National Director Teuriss Alvarez Santos at a meeting, and she agreed to become his initial sponsor. Cuevas was fortunate to find success within his first critical 48 hours as an Independent Business Operator (IBO). Numerous friends answered his
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From Coffee To Tea: Dal Woo Lee’s Journey To TLC Global Director
by Nicole Dunkley • • 0 Comments
In a globalized economy, the differences between the lives of those in industrialized nations now have more similarities than differences. The story of Dal Woo Lee will no doubt be familiar to just about anyone who’s reaching retirement age with plenty of unresolved worries about money.
A resident of Daegu, South Korea, the 52-year-old Lee had spent many busy years in the coffee distribution business, making enough to provide for his wife and daughters, but never enjoying the stability to really save for the future.
“Korea is a fiercely competitive society,” Lee says, “I felt that I had a lot left to do, and not very much time left in which to do it.”
Lee says things began to change in November 2016, when he met his eventual TLC sponsor, Global Director Kang Jin Ha. “When she talked about TLC’s detox tea and the success the brand has had recently in my country, I could feel my heart grow so excited.”
With his decades of experience in the coffee distribution business, Lee understood the challenges (both financial and time-wise) of founding and general managing a conventional startup company. But network marketing was an avenue which had never previously occurred to him, and obviated many
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An Ecuadorian-American Dream: TLC National Director Jorge Rodas
by Nicole Dunkley • • 0 Comments
After 13 years in the United States, Ecuadorian immigrant Jorge Rodas still doesn’t have perfect English. Making it in America has been a challenge, as it’s been for so many new Americans. “I was an 11-year-old when I moved to New York City with my parents,” Rodas says. “At the beginning looking for the American Dream was very hard. Language barrier, no friends, everything was new for me.”
Rodas was forced to work at an early age to help the family make ends meet, a hard-way education he thanks his father for. But working at a restaurant earning $400 per week wasn’t enough to finance his college education as an architect. At 23, he was ready to take a chance on striking his own path as an entrepreneur. That’s when the Total Life Changes opportunity presented itself.
“I learned about TLC and how it works through a conference call with Ambassador Ana Cantera,” Rodas recalls. “Looking at her results and seeing everything she was doing in the Spanish-speaking community was why I said Yes to Total Life Changes. I knew by instinct that having the right leadership is key in network marketing.”
Although he had never made much more than the minimum wage,
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New TLC Global Directors José Gregorio And Jahnna Hernández – A Dominican Success Story
by Nicole Dunkley • • 0 Comments
Dominicanos José Gregorio and Jahnna Hernández began their career in the MLM industry in 2010. By 2013 they had each generated six-figure incomes, with a 100% local team, in a third world country where the minimum wage is less than $1500 USD a year. But in what seemed like an instant, all of their achievements and dreams fell apart when the company they were working with lost its credibility in their country.
Despite their efforts to keep their business running, they lost everything. This is a story like a rollercoaster, of a couple plunging down from a great height only to find themselves hurled up even higher on the other side. After the disaster, Jahnna was employed again but she’d lost faith in the MLM industry. José Gregorio continued looking for other opportunities, but in the end grew tired of coming up short. He decided to venture into traditional business.
In 2015, they found themselves newly married, with a baby but without great prospects. They were ready for an opportunity, and fortune was with them. Their friends Ana Cantera and Julio Lama (who were also their leaders at their previous company), contacted them and introduced them to Total Life Changes.
The couple had some
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Giselle Rojas Reaches TLC National Director Rank In Just One Year
by Nicole Dunkley • • 0 Comments
Multi-level marketing (MLM) has a bit of a sink-or-swim side to it: despite the warnings, many are unprepared for the amount of work it takes in the early stages of setting up a business, and they quickly disappear from sight. Giselle Rojas of the Dominican Republic, on the other hand, is a strong swimmer.
She just wrapped up an extremely successful first year with Total Life Changes. From one April to the next, Rojas reached the advanced rank of National Director, and she has no plans of slowing down now.
Rojas is perhaps not the type most would think of when asked to imagine a mid-life success story. Happily married for a quarter-century to husband Cesar Jimenez, she is a mother of four and is devoutly religious. Asked about the Why that led her to TLC, she doesn’t focus on the financial goals that motivate most who go into the business world.
“I want to lead 200 missionaries in taking the gospel around the world,” says Rojas, “and I’d like to establish an orphanage to help the many children living on the streets of my country.”
Her sponsor is José Gregorio Hernández, also a National Director of Total Life Changes, who presented the business
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New French Total Life Changes National Director Credits Company’s “Beautiful Human Values” With Her Success
by Nicole Dunkley • • 0 Comments
France is a relatively new territory for network marketers, and many in the field have experienced resistance from customers unaccustomed to the MLM business model. In the past few months, however, Total Life Changes has seen a number of its pioneering independent business owners (IBOs) in France graduate to some of its highest ranks.
One of these is Cynthia Crosetti of Nantes, a 24-year-old single mother who just became a National Director. It’s rare for anyone to make five-figures in a single month, let alone a woman raising a three-year-old on her own, but that’s just what Crosetti claims to have earned in commissions the month she reached her new rank. How did she do it?
Like many TLC entrepreneurs in France, Crosetti’s path to success came through Mélaine Bernard, Europe’s first Global Director. Crosetti had previously worked with Bernard at another network marketing company and felt a kinship with her values.
“I left a leader position with a comfortable income at my old company to restart all over again with TLC. I was convinced that with the exceptional product range that TLC offers, I would be able to quickly develop my business. Seeing what she was accomplishing, it felt quite natural to
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Total Life Changes’ 50% Commissions The Difference-Maker For New National Director Phillip Squires
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“I joined TLC on July 5, 2014,” Phillip Squires recalls. He doesn’t need to consult his records to make sure he has the date right. “I still remember like it was yesterday.” According to Squires, it’s the day he found his true calling, one that would take him all the way to the National Director rank with multi-level marketing company Total Life Changes.
“My sponsor was Phillip Birchfield,” Squires says. The two Phillips had worked together at a previous company and hit it off thanks to a shared interest in health and entrepreneurship. “Phillip [Birchfield] called and invited me to his house because he had something to show me. He sat me in front of his computer and showed a presentation. Like anyone with a television, I know how many people are desperate to lose weight, which is why so many MLM businesses focus on health products. I have confidence in my ability to sell, and thought to myself, if it’s as good as product as they say it is, I’ll have no problem. But what I was really impressed with was the compensation plan. In our last company, the largest residual percentage was 8%. When I saw that TLC paid