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SEC On Lookout for Web-Based Pyramid Schemes

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The Wall Street Journal released the following article: 
Illustrated by a sack full of dollar bills, the online pitch was simple: an “amazing and irresistible” opportunity to join a global direct-sales travel company, recruit others and enjoy a share of the profits.
The company, GoFunPlaces Inc., was going to go viral via Facebook and YouTube, making it easy for “Joe Average [and] Suzy Average” to earn money.

“You can win here! You can win!” a 2012 video said. “The longevity is going to be here.”

Within a year, GoFunPlaces closed its U.S. operations and faced scrutiny from the Federal Bureau of Investigation and the Securities and Exchange Commission over whether the company was a pyramid scheme or involved in other fraud, according to people close to the probes.
The SEC this fall shut down a company that owned half of GoFunPlaces, alleging it was a fraudulent $129 million pyramid scheme.
A lawyer representing GoFunPlaces didn’t respond to requests for comment and the company itself couldn’t be reached. GoFunPlaces hasn’t been accused of any wrongdoing by the government.
Direct-sales is more popular than ever: A record 16.8 million Americans—representing about one in every seven U.S. households—worked in the industry last year, most for companies that employ networks of

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4Life Recognizes New Gold International Diamonds From South Korea

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4Life executives recently announced the advancement of two new distributors to the rank of Gold International Diamond, the company’s second highest rank. Rank advancements include Kwon Han Sung and Ok M. Kim. Both distributors are from South Korea, 4Life’s fastest growing international market.
Mr. Kwon was introduced to 4Life in 2003 by Gold International Diamond Son Jae Min. Because of his involvement with network marketing prior to 4Life, he understood that his team’s success was the key to his success. Now that Mr. Kwon has achieved the Gold International Diamond rank, he is confident that he will be able to provide a stable lifestyle for his wife and two children. “I am now on a mission to help as many people as possible change their life and make a better future with 4Life,” he shared.
Mrs. Kim first heard about 4Life from her sister, Gold International Diamond Kim Ferguson. Mrs. Kim had maintained a consistent focus on her career as a freelance photographer, but decided to pursue the 4Life opportunity as a way to truly realize her dreams. “The fact that I can see the growth of others and the realization of their dreams is a great reward for me. Success is

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Avon’s Carrol Bradford Reaches Over $1 Million / Year In Sales, Convinces Husband To Become An ‘Avon Lady’

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One of Australia’s most successful businesswomen says she fell into her dream job by complete accident.
Carrol Bradford was offering childcare services from her Brisbane home, when her sister begged her to ‘step in’ to look after her three Avon clients while she went on holiday.
Eight years on, Carrol boasts a team of 500 staff across the country. A team who helped her turn over $1.5 million in makeup and skincare sales this year alone. 

‘I thought I’d try it myself as I needed the extra money and it just grew by word of mouth,’ she told Daily Mail Australia. ‘At first all I wanted was to get a hundred dollars of orders filled, I never dreamed it would become this big.’

Mrs Bradford, who had never travelled overseas before starting Avon, has since represented the Australian and New Zealand arms of the company at leadership events in Bangkok and Singapore.
‘For me, that was a real highlight I think, I’d not been anywhere before,’ she said. 
She says a lot of her work has come through referrals and her online store – and through a lot of hard work.

‘We still do get-togethers at people’s homes but its really not just the little lady coming

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Industry Leader, Ata Mamedov, Joins Jeunesse

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Continuing its trend of attracting some of the industry’s brightest stars to its ranks, Jeunesse is pleased to announce that Ata Mamedov, world-renowned multimillion-dollar earner and acclaimed author, has joined the company.
Ata’s rapid rise in MLM began in 1995 with an ascent to millionaire’s club status with his first company in merely three years. By 2005 he had built the company’s largest and most successful team in Europe, along the way penning Conversations with a Mental Sponsor in 1999. The book achieved bestseller status in the former Soviet Union.
In the ensuing decade, Ata’s tenure with another company saw him rocket to Diamond Director status, serve as an elected leadership council member, and reach top distributor ranking with a network of more than 100,000 distributors in 47 countries.

Capturing his attention with its explosive sales growth around the world and its game-changing youth enhancement products, Jeunesse quickly emerged as Ata’s choice for a new home. “What first caught my attention was the company’s rapid growth,” he explains. “Once I started learning about the products and impressive results people see, I realized that it (would) be very easy for me to work in this company.”

Ata’s main motivator is that he genuinely likes working

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ForeverGreen Worldwide Corporation Accelerates Business In India

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ForeverGreen Worldwide Corporation, a leading direct marketing company and provider of health-centered products, announced a number of ForeverGreen’s management team members traveled to India in November to meet with top leaders and accelerate business in the region. Among ForeverGreen’s leadership were Jack Eldridge, CFO; Joe Jensen, Vice President of Sales; and Bob Mower Steed, President Asia Pacific.
On the first day of the visit, ForeverGreen hosted a fly-in event at the ForeverGreen India’s office in Ahmedbad. Over 350 members attended as well as a number of high profile leaders from other direct marketing companies.
The next few days were dedicated to the Nirankari Wellness Mission event in India’s capital, Delhi. The charitable event is a bi-annual gathering where close to two million people can access free medical care, thousands can eat at an open-air soup kitchen and all can gather to hear Baba Ji, the spiritual leader of one of the largest sects in India.
“We partnered with Life Chiropractic College, The International Association of Chiropractors and the Indian Association of Chiropractors to provide pain relief to the masses through chiropractic adjustments and the application of PowerStrips by chiropractors to several thousand patients over the three days of treatment at the event,” said

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Amway One By One Recognized As One Of The Best Community Improvement Programs In The World

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Corporate Citizenship Awards honor business initiatives that make a significant, positive impact in society. 
Last week, Amway One by One was recognized as one of the Best Community Improvement Programs in the world by the U.S. Chamber of Commerce Foundation at a formal event in Washington DC.
The Corporate Citizenship Awards honor business initiatives that make a significant, positive impact in society. For 15 years, finalists in the Citizens Awards exemplify the continued evolution of the corporate citizenship field, defining its movement from the periphery of business activity to the strategic alignment with the sector’s core.
Amway One by One went on to share their thanks: 

“In the United States, it’s the Thanksgiving holidays and we have so much to be thankful for.
We want to thank all of the Amway Business Owners and employees who have given time, resources and voice to help in  the local communities of moer than 100 countries and territories through the Amway One by One Campaign for Children over nearly 12 years.
We also thank all of our great partners – nonprofit organizations, government agencies, academic institutions, celebrity spokespeople – who ensure that our collective investments have a meaningful impact.”

About Amway
Amway is an American company using multi-level marketing techniques to sell a variety of products, primarily in the

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Herbalife Wins Court Approval For Class-Action Lawsuit

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Herbalife Ltd won preliminary court approval of its $15 million settlement of class-action litigation accusing the maker of weight loss and nutritional products of being a “pyramid scheme” that misleads distributors about how much money they can make.
In a decision dated Tuesday, U.S. District Judge Beverly Reid O’Connell in Los Angeles called the accord “fair, reasonable, and adequate,” a standard often used to assess class-action settlements.
The accord also requires Herbalife to provide up to $2.5 million to distributors who return unused products.
In addition, Herbalife agreed to change some corporate policies, including over how it defines distributors and handles shipping charges on returned products, for at least three years.
The Los Angeles-based company did not admit wrongdoing. O’Connell scheduled a May 11, 2015 hearing to consider final approval of the accord. About $5.25 million of the settlement funds could go toward attorney’s fees.
Herbalife has long been under attack by short-sellers like billionaire hedge fund manager William Ackman, who has accused it of inflating results that depend more on its ability to recruit new distributors than its ability to sell products.
Authorities such as the FBI, the U.S. Federal Trade Commission, and some state attorneys general have also been probing Herbalife’s activities.
Herbalife has denied being

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Heidi Ekstrom Poche’ Is Isagenix’ Newest Millionaire

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Heidi understands better than most that moms really do know best.
Her Own Experience
Her mother, Shauna, also an Isagenix Millionaire, attempted for years to get her daughter to try Isagenix. Shauna would send Heidi products time and time again, but Heidi would usually let them pile up and eventually just give them away.
That changed when Hurricane Katrina hit New Orleans in 2005. With the entire city shut down, it was nearly impossible to get food at the grocery stores. Heidi, who was eight months pregnant at the time, finally pulled out the Isagenix protein bars she had stashed away.
In 2007, after her daughter turned 1, Heidi was ready to embrace the Isagenix systems. She started using the Cleansing and Fat Burning Systems and lost about 20 pounds.*
“I believe people need to have their own experience that stamps it into their brain,” shares the newest Isagenix Millionaire. “It does something. My mom’s perseverance is what brought me here. But creating my own experience is what kept me here.”
Her results did not go overlooked.
“A lot of people really took notice after that,” remembers Heidi. “That let me know there was something to this idea of sharing with people.”
[family beach] Identifying an Opportunity
Heidi remained hesitant to pursue an

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Direct Selling Company CVSL Withdraws $60 Million Equity Raise

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CVSL, which acquires and improves the operations of small direct selling businesses, withdrew its plans for a public offering on the NYSE MKT on Friday. It is currently traded on the OTCQX Marketplace under the symbol CVSL and commands a market cap of about $350 million. It first filed in May and planned to raise $60 million in November. While the company has withdrawn its plans for an equity raise, it still plans to uplist to a major exchange within the next several trading days. 
CVSL is controlled by Chairman and CEO John Rochon, the former head of Mary Kay. Its nine portfolio companies’ industries include home improvement, gourmet foods, skin care and nutritionals. CVSL builds these independent businesses using its expertise in e-commerce, social media and micro-enterprise strategy as well as bringing efficiencies in finance, IT and the supply chain. 
The Plano, TX-based company was founded in 2007 and booked $89 million in sales for the 12 months ended September 30, 2014. It had planned to list on the NYSE MKT under the symbol CVSL. Cantor Fitzgerald, JMP Securities and Janney Montgomery Scott were set to be the joint bookrunners on the deal.
The article Direct selling company CVSL withdraws $60 million equity raise originally appeared

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Possible New Utah Legislation May Affect Utah Based MLM Companies

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The assistant attorney general in charge of protecting the Utah Division of Consumer Protection from overly curious consumers says he believes in the principle of “innocent until proven guilty.” Which, of course, he should.
But it might come as a surprise to the many other state and local prosecutors across Utah that Assistant A.G. Chè Arguello defines that principle as justifying a state law that keeps confidential all the consumer complaints the division receives, until and unless that agency actually takes some enforcement action against a company.
Were that the usual standard, there would be no public reporting of the names of, or evidence against, anyone accused of murder or theft until after they had been found guilty in court. Wouldn’t want to unfairly besmirch the name of anyone who hadn’t actually been convicted, now would we?
The State Records Committee last week upheld Arguello’s argument and allowed the Consumer Protection Division to continue to sit on any and all complaints lodged against a Provo-based multi-level marketing outfit called Wake Up Now. Because, apparently, state law on the matter is clear.
Which is why the Utah Legislature should change that law, and make such Consumer Protection Division records open to the public.
The matter was raised by a national nonprofit consumer watchdog called Truth in

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