Avon Products, Inc. (NYSE: AVP) today announced its results for the quarter ended June 30, 2018.
Jan Zijderveld, Avon CEO said,
“Entering my seventh month at Avon, I am encouraged by improved revenue growth in 3 of our top 5 markets and the promising trends we are seeing across the majority of the rest of our business.
This is underpinned by our improving service quality and operational efficiencies, and in turn reflected in our higher operating margin.
However, we are not yet satisfied with the overall operating results of the quarter.”
Mr. Zijderveld continued,
“The senior leadership team and I continue to focus on immediate corrective priorities, while also finalizing plans for Avon’s long-term success. We are prioritizing achieving profitable, sustainable topline growth by focusing on our Representative experience and satisfaction through enhanced training for 500,000 Representatives in the second half, as well as new sales incentives programs, better service and improved forecasting.
We are becoming more agile, halving the time to bring on-trend products to market with over 200 expected to launch in the second half. We will support our second half global launches with an additional $30 million of advertising and marketing spend.
And, finally, we are placing digital at the center of all actions
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Avon Sells Its Last U.S. Factory
by Ted Nuyten • • 0 Comments
According to the Wall Street Journal:
Avon will transfer its Illinois plant to a French contract manufacturer.
After more than 100 years of making beauty products in the U.S., Avon is selling its last domestic factory to a French cosmetics manufacturer.
Fareva Group will take over production of lipstick, body lotion, face cream and other products at Avon’s factory and warehouse in Morton Grove, Ill., people familiar with the plan said. The contract manufacturer also will make private-label products for drugstore chain Walgreens Boots Alliance Inc. at the underutilized, 500,000-square-foot plant, one of the people said.
Financial terms couldn’t be learned. Current Avon employees are expected to keep their jobs as part of the ownership change, the person said. Avon employed 362 in Morton Grove in 2016, according to the northern Chicago suburb’s records.
The deal comes less than three years after New Avon LLC, formerly the North American arm of Avon Products Inc., AVP 1.23% split from the larger company as part of a deal with private-equity firm Cerberus Capital Management LP. Cerberus bought a 17% stake in the parent company and acquired 80% of New Avon, which separated the unprofitable division from Avon’s international business.
Avon, one of the nation’s biggest direct sellers with
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Avon Accelerates Digital Transformation Plans To Become “More Sexy”
by Ted Nuyten • • 0 Comments
Avon Products, Inc. (NYSE: AVP) has announced it has reached a series of milestones in its plans to transform the digital capabilities of its Representatives and improve interactions with consumers.
Avon is a leading beauty company, and is developing the digital tools necessary to bring customers the latest trends, through the direct, trusted, personal experience of its 6 million strong network of beauty micro-entrepreneurs.
Connecting to the consumer: mobile and e-interactive shoppable brochure
Avon’s global digital platforms and experience team has launched a fully digitised, mobile-enabled e-interactive brochure, allowing Avon Representatives to connect quickly and effectively with their customers by creating an e-enabled personalised shopping cart that can be shared via WhatsApp and Facebook messenger – sending the latest trends and products direct to their mobile.
Includes in-built and real-time analytics for future enhancement and customisation, making it easier to track best-selling products, individual preferences, and respond to Avon Representative and customer needs.
Instant messaging brochure is available globally, across six clusters in 12 countries, including Brazil, Argentina, Mexico, Russia and Turkey, with three more clusters due to launch soon.
On launch it received more than 500,000 visitors, with positive feedback from across Avon’s network of beauty entrepreneurs.
Investing in growth: new Global Sales Organisation
Avon’s new sales organisation will partner with its markets, focusing on enhancing the Representative experience and service model evolution,
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Avon Products Appoints Jan Zijderveld As CEO
by Ted Nuyten • • 0 Comments
Avon Products, Inc. (NYSE: AVP), today announced that Jan Zijderveld has been appointed Chief Executive Officer, effective immediately.
He succeeds Sheri McCoy, who previously announced her intention to retire from the Company and Board. Jan will also serve as a member of the Board of Directors.
Jan joins Avon from Unilever N.V./PLC (“Unilever”), a global leader in personal care, home and food products, where he has had a 30-year career, living and working in seven countries across three continents. He most recently served as a member of Unilever’s Executive Committee, and as President of Unilever’s $14 billion European business.
As President of Europe, Jan was responsible for Unilever’s largest operating business, encompassing 34 countries and 25,000 employees. Under Jan’s leadership, the European business stabilized and returned to growth and improved profitability following several years of decline and during significantly challenging market conditions.
He previously served as Executive Vice President in South East Asia and Australasia, where he drove substantial organic growth through a significant step-up in innovation, market development and in-store execution. During this time Jan was also Non-Executive Chairman of Unilever’s listed Indonesian business, with a market capitalisation in excess of $20 billion.
Prior to that, as CEO of Unilever, Middle East and North Africa, Jan successfully led a complex business, in a volatile region, which included many joint