Tag Archive for Executive Appointment

Zurvita Inc. Appoints Alex Hoffmann to President

Zurvita, functional food leader of clean, all-natural, innovative nutritional products has hired Alex Hoffmann, as their new President for  Zurvita Inc.
Hoffmann is an industry veteran, with over thirty years of experience both as a corporate executive and top leader in the field.
He brings an impressive proven track record of building profitable markets in Latin America and developing successful teams nationwide for leading companies such as Nu Skin Enterprises, Isagenix, and Plexus Worldwide.
As President, Alex will be responsible for leading sales, field and business development efforts for Zurvita Inc. across all existing and future markets.
“We are excited to welcome Alex to our executive team.
He is passionate about people, and he understands the impact of leading by example devoting his career to developing and empowering people to reach for more.
This is in line with our commitment and focus of being a company of provision, empowering people to take control of their health and happiness,”
says Zurvita Holdings, Founder and CEO Jay Shafer.
“With his knowledge and proven track record in both corporate and as a field-leader, we believe Alex is well positioned to lead Zurvita’s Consultants towards maximizing their potential for growth.”
Having first-hand experience, not once but twice, of what it

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Steeped Tea Appoints New President, Melanie Hayden Sparks

Steeped Tea Inc, a North American direct-to-consumer company, one of CBC Dragons’ Den’s best success stories, and five-time Profit 500 fastest growing company recently announced the appointment of a new President, Melanie Hayden Sparks.
The news for the distributor and marketer of the hottest trend in premium loose-leaf tea, tea accessories, and pop up shops comes following a series of strategic expansion plans the company has implemented over the last few months to shift the company and accelerate their growth.
Sparks’ appointment as President marks a strategic move by Steeped Tea Founders, Tonia and Hatem Jahshan, and executive team to engage a visionary leader with a wealth of business knowledge and acumen to take the company to the next level.
A born and raised Calgarian with over 30 years of direct selling experience, Sparks has a track record for producing impressive results and brings a wealth of leadership experience.  Her background includes appointments as President of Partylite Canada, International VP of Sales and Marketing at Watkins Incorporated and several leadership roles with US and Canadian companies.
“Steeped Tea has accomplished so much in such a short time and we are thrilled Melanie will lead our continued growth well into the future,” said Hatem Jahshan, co-founder

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Natures Sunshine Products Announces New Chief Financial Officer

 
Nature’s Sunshine Products, a leading natural health and wellness company engaged in the manufacture and direct selling of nutritional and personal care products,recently announced that Joseph W. Baty will join Nature’s Sunshine as Executive Vice President and Chief Financial Officer reporting to Gregory L. Probert, Chairman and Chief Executive Officer.
The planned retirement from NSP of current Executive Vice President and Chief Financial Officer, Stephen M. Bunker, was announced on March 6, 2016. Mr. Bunker will remain with the Company to assist with the transition for the remainder of the year.
Prior to joining Nature’s Sunshine Products, Joe was Executive Vice President and Chief Financial Officer at Schiff Nutrition International where he played a key role in the growth, improved financial performance, and dramatically increased shareholder value of the company. Joe worked for Schiff

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Total Life Changes Restructures Management In Latin America – Appoints Two New Positions

 
Total Life Changes founder and CEO Jack Fallon has called for some immediate changes and restructuring of management in Latin America after a careful analysis of data from the past 36-months of sales and logistics.
As a result, Chief Operating Officer, John Licari has created two new positions; appointing former Peru Office Manager, Darwin Almeida to Regional Manager and Alexandra Serna, former International Operations Coordinator, to General Manager of Latin America Operations.
Vice President of Latin American Sales, Bolivar Enriquez will continue to provide sales consultation with all twelve offices and work directly with Almeida and Serna to ensure continued growth in these valuable countries.
Fallon summarizes the recent changes in Latin America:
“We’ve had to make some very tough decisions in the past few days. I have so much respect for all of

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Jamberry Names Elizabeth Thibaudeau New CEO

 
Nail products maker Jamberry has recently named Elizabeth Thibaudeau as its new CEO, the family-owned enterprise.
Thibaudeau has considerable experience in direct sales, having spent the past 20 years with one of the channel’s leading skincare and nutrition companies.
Most recently, she held the position of Vice President, Global Marketing, overseeing all brand and marketing functions. There she also helped to develop a strategic product platform and umbrella category brand that has generated billions in revenue over the last decade.
At Jamberry, Thibaudeau succeeds Adam Hepworth, who has led the company from its inception and will remain a board member and major shareholder. Hepworth’s wife, Christy, co-founded Jamberry in 2010 with her two sisters, Lyndsey Ekstrom and Keri Evans. Over the past six years, the company’s sales network has grown to more than 100,000

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Medifast Names Direct Sales Veteran Daniel Chard As CEO

 
Take Shape For Life parent Medifast, Inc. (NYSE:  MED), is bringing in a new CEO with expertise in the direct sales channel.
The wellness firm recently announced that Daniel Chard will succeed outgoing chief executive Michael MacDonald, who has led Medifast since 2012. MacDonald has served on the company’s board since 1998, and will continue in his role as Executive Chairman of the Board.
Chard, who is also joining the Medifast board, has spent the bulk of his nearly two-decade direct sales career with one of the channel’s top companies, in roles that included Executive Vice President of Distributor Success, President of Global Sales & Operations, and Europe President.
He most recently served as President and CEO of a direct selling company in the home fragrance category. Early in his career, Chard held marketing roles

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Total Life Changes Hires New Chief Brand Officer

 
Mari Jo Serdoner was promoted to Chief Brand Officer during a Regional Conference in Atlanta, Georgia on July 23, 2016. Serdoner served as TLC’s Director of Marketing for more than two years and continuously sought out additional roles within the executive team.
TLC’s founder, CEO and now acting President, Jack Fallon concluded his search for qualified candidates and officially promoted Serdoner during the Summer Regional Conference at the Cobb Galleria.
A Chief Brand Officer (CBO) lives and breathes the brand image, message and promise while ensuring the brand is infused into all aspects of a company from marketing and advertising to finance, customer service and everything in between.
Serdoner will be expected to analyze, modify and create the brand image while ensuring its consistency across all platforms. Serdoner exemplifies the ability to live

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Nerium Appoints Rafael Avendano Santos General Manager Of Nerium Mexico

 
Founder and CEO Jeff Olson announced today the appointment of Rafael Avendano Santos as official General Manager of Nerium Mexico.
“It is an absolute honor to see our Mexico operation reach its two-year anniversary as it continues to grow from Mexico City and Monterrey all across the country. I know we will see Mexico success and excitement surge as we welcome GM Rafael Avendano, an accomplished professional who shares the Nerium values and culture, to our Nerium Mexico family,” said Founder and Chief Executive Officer Jeff Olson.
Since the company’s August 2011 launch in the U.S., Nerium has created skincare products focused on science and clinically proven to produce real results. After breaking sales records while building millions of consumer fans in the U.S., Canada, Mexico and South Korea, Nerium launched its Japan

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Stream Announces Kelly Habbas As New CIO

 
Stream, a leading direct selling company and provider of essential services, announces Kelly Habbas as the company’s new Chief Information Officer, effective immediately.
Habbas is a seasoned information technology executive with over 20 years of leadership experience working within the NYISO, NEPOOL, Canadian and Texas energy markets. Habbas has worked in various leadership positions in large and well-established companies in the energy industry.
“With his impressive technology expertise specifically in various energy markets, Kelly is a fantastic addition to our team, and we’re fortunate to have him on our executive team. I know that Kelly will help advance our mission of propelling Stream to the next level of growth,” said Larry Mondry, President and CEO, Stream.
“I’m impressed by Stream’s track record of innovation and look forward to helping advance the company into its

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New Avon LLC Appoints Scott White CEO

 
New Avon LLC today announced the appointment of J. Scott White as Chief Executive Officer. Mr. White will join the company effective April 25, 2016.
Mr. White joins New Avon following its recent separation from Avon Products, Inc. and sale of majority ownership to Cerberus Capital Management, L.P.
He will work closely with the New Avon and Cerberus teams to lead a transformation of the North American business through significant improvement in the Representative and consumer experience, reinvigoration of the iconic Avon brand, and a rigorous focus on operational excellence.
Mr. White joins New Avon from Abbott Laboratories, where he most recently served as President of Abbott Nutrition International, delivering consistent revenue growth for the company’s $4 billion international nutrition business.
During his 10-year tenure at Abbott, he held a number of leadership positions, including President of Abbott Nutrition North America.

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