According to a Zinzino press release:
Zinzino is very proud to announce the launch of its business in Turkey on March 7th, 2023, as a strategic next step in the company’s global expansion plan.
After several years of preparing their launch on the Turkish market and having carried out multiple country establishment processes in last years, Zinzino has learned the importance of thorough preparatory work and a solid focus on adapting to local conditions in each market.
Profitable growth is an important business strategy for Zinzino, a global, e-commerce based direct selling health tech company offering scientifically proven products within test-based, personalized nutrition. During 2022 the total revenues for Zinzino Group grew with 5% and amounted to SEK 1, 443.1 (1,370.6) million. EBITDA amounted to SEK 112.1 (137.6) million and the EBITDA margin to 7.8% (10.0).
“In the face of very difficult times, offering hope is essential. We want to open up new opportunities for the people of Turkey, and support those affected by the earthquake. With our launch in Turkey, we can humbly offer a platform for direct selling entrepreneurs looking to make a living in the wake of the staggering unemployment rates that have followed this devastating situation.
Zinzino’ s robust and