Coty Inc. announced today that it has entered into a partnership with the Founders of Younique, a Triple A+ classified opportunity By Business For Home – and a leading online peer-to-peer social selling platform in beauty.
Under the proposed agreement, Coty intends to acquire 60% of Younique while the Founders will own the remaining 40%. Younique’s Founder and current CEO, Derek Maxfield, and Chief Visionary Officer, Melanie Huscroft, will continue to lead the business in the new partnership.
Younique was founded in 2012 in the United States by siblings Derek Maxfield and Melanie Huscroft, with a mission to uplift, empower and validate women across the globe. Younique’s innovative makeup and skin care products are sold through its disruptive peer-to-peer e-commerce platform. This platform enables Younique’s community of independent presenters to leverage social media in