Organo Gold, the gourmet coffee company that caters to consumers active lifestyles, today announced its entry into the brewed coffee category with the launch of its single serve BrewKupTM, the first OG product endorsed by Greg Norman, Former World #1 golfer and global entrepreneur. Norman and his company, Great White Shark Enterprises, entered into a global partnership with Organo Gold in October 2013.
“Entering into the brewed coffee category is a natural step in Organo Gold’s evolution,” stated Bernardo Chua, Chief Executive Officer and Founder of Organo Gold. “As we continue to expand our global footprint and extend our brand reach, it’s critical that our Distributors and customers have product options that are in keeping with OG’s lifestyle commitment.”
“The BrewKupTM addition to the Organo Gold product line is a natural fit with OG’s global culture — offering choice, convenience and simplicity and I am excited to be a part of this new energy within Organo” added Greg Norman.
BrewKupTM is Organo Gold’s single cup brewing system that is designed for use in most popular single-serve coffee makers. Organo Gold enters the market with two exclusive product collections infused with Ganoderma: Black Gold and Premium, which includes both Toasted Hazelnut and Chocolate Almond.