CBS NEWS– Skincare products company Rodan + Fields is facing a second federal class action lawsuit alleging that the multi-level marketing company failed to disclose the harmful side effects of a key ingredient in its Lash Boost eye serum which it claims gives users “the appearance of lush, longer-looking lashes.”
As in an April 13 lawsuit, the new case singles out isopropyl cloprostenate, a type of medication called a prostaglandin analog that’s used to treat glaucoma and other eye diseases. It has been linked to dry eye, eye irritation, eye inflammation, eye redness, and macular edema, the latest lawsuit says, and had the lead plaintiff, Melissa Ryan of San Diego, known about the “documented health risks” of the chemical, she wouldn’t have purchased Lash Boost or would have paid less for it.
“R+F (Rodan + Fields) further claims that for ‘best results,’ use Lash Boost daily for 8 weeks, which would likely require a customer to buy at least two tubes of the costly (retail price of about $150) Lash Boost and further exposing the consumer to potential serious health effects,” according to the court filing.
Attorneys for Ryan and a spokesperson for Rodan + Fields couldn’t immediately be reached for comment. San Francisco-based
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Rodan + Fields Hit With A Class Action Lawsuit
by Ted Nuyten • • 0 Comments
Skincare product company Rodan + Fields faces a federal class action lawsuit accusing it of violating state consumer protection laws and engaging in fraudulent and unfair marketing of its Lash Boost eye serum.
Rodan + Fields says its $150 Lash Boost gives users “the appearance of lush, longer-looking lashes.” But the suit claims the multilevel marketing company failed to disclose the side effects of a key ingredient in Lash Boost.
The ingredient in question is a chemical called isopropyl cloprostenate, which is a type of medication called a prostaglandin analog. This one is used to treat eye conditions such as glaucoma.
Rodan + Fields omitted information to Lash Boost buyers about the side effects of prostaglandin analogs that are well-known to eye doctors, according to the April 13 court filing in a U.S. District Court in Oakland, California.
“Consumers of Lash Boost … have experienced serious side effects, including change(s) in iris color, eyelid drooping, itchy eyes, eye/lid discoloration, thinning and loss of eyelashes/loss of eyelash hair, eye sensitivity, eye infections, and vision impairment,” the filing says.
Moreover, the suit notes that Allergan’s Latisse, the only Food and Drug Administration-approved medication for “lash enhancement” also contains a prostaglandin analog, but Allergan fully discloses the potential side
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Rodan + Fields Product Is Facing A Serious Lawsuit
by Ted Nuyten • • 0 Comments
According to The Beauty Authority:
Just a few days ago, Rodan + Fields, the supercharged social media–fueled skin care empire founded by dermatologists Drs. Katie Rodan and Kathy Fields, was awarded the title of the number-one beauty brand in both the United States and North America by Euromonitor, a market research company.
With sales revenue reaching into the billions and women from coast to coast singing their praises about the skin-transforming effects of the multiprong kits (Facebook and Instagram before-and-afters further drive home the point that they really work), it was only a matter of time before the beloved brand received some slack from users. But this goes beyond normal Internet trolling that typically involves slamming the efficacy of the brand, as a potential class-action lawsuit is being brought to light.
In 2016, Rodan + Fields (or R+F as its fans and multitier marketing sales reps refer to it as) launched one of its biggest hits to date, Lash Boost ($150). Containing keratin, biotin, panthenol, petides and a slew of other ingredients, the no-prescription-required lash product purportedly generated over $200 million in sales in just one year.
While some users, like the four plaintiffs who brought forward the suit claiming they experienced reactions after using the product including “bumps on the eyes, flaky patches, burning, swelling, crusting and pain, among other things” and also
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Rodan & Fields Reaches $1.5 Billion In Sales
by Ted Nuyten • • 0 Comments
The business is projecting double-digit growth for the next several years, according to CEO Diane Dietz.
The growth spurt of skin-care brand Rodan & Field continues. The company said it reached $1.5 billion in sales in 2017, up from $1.15 billion for 2016.
About Rodan + Fields
Rodan + Fields® Dermatologists is changing skin and changing lives by partnering with 130,000 Consultants across the United States to redefine the future of aging. Founded by world-renowned dermatologists Dr. Katie Rodan and Dr. Kathy Fields, the creators of Proactiv® Solution, Rodan + Fields’ patent-pending MACRO Exfoliator™ and AMP MD™ System make real results possible at home without injections or other invasive procedures.
Named the 2010 Rising Star by the Direct Selling Association (DSA) for its dedication to achieving a high standard of excellence in business operations, and awarded numerous awards for business campaigns and products, Rodan + Fields is the anti-aging company to watch.
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Rodan + Fields Appoints Elisabeth Charles As Chief Marketing Officer
by Ted Nuyten • • 0 Comments
Rodan + Fields, LLC, (Rodan + Fields), the No.1 skincare brand in the United States1 in 2016 and one of the fastest-growing disruptors in beauty, announced the appointment of Elisabeth Charles as Chief Marketing Officer (CMO).
Rodan + Fields is a Triple A classified opportunity by Business For Home, the top rank.
Charles brings more than 25 years of experience scaling and managing international, high growth companies and driving marketing campaigns for iconic brands. Most recently, she was the SVP, GM of Old Navy Outlet, following CMO roles at Old Navy and Athleta.
“Elisabeth’s strong track record as a marketer and strategic business leader make her a terrific addition to our leadership team,”
says Diane Dietz, CEO and President, Rodan + Fields. “Her breadth of experience building successful global brands will propel Rodan + Fields forward during our next phase of growth as we strive to be the number one skincare brand in each market we serve.”
“Rodan + Fields’ innovative products, disruptive business model and passionate brand advocates have resulted in unprecedented growth,” says Elisabeth Charles.
“I look forward to building on the brand’s tremendous momentum and leveraging the opportunity for Rodan + Fields in the global skincare market.”
At Rodan + Fields, Charles will drive strategy and vision for Brand Marketing, Creative
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Rodan + Fields Classified As Triple A Opportunity
by Ted Nuyten • • 0 Comments
Rodan + Fields is classified as Triple A (AAA+) opportunity based on key figures such as revenue, momentum, Alexa ratings, poll results, company reviews, input from direct selling professionals, top earners and Head Office visits
The San-Francisco-based skincare company that launched in 2008, needed only nine years to reach a major milestone: $1 billion in annual revenue.
Business For Home recommends Rodan + Fields
There is high certainty that the net benefit is substantial for a (new) representative.
Rodan + Fields Dermatologists is changing skin and changing lives by partnering with 130,000 Consultants across the United States to redefine the future of aging.
Founded by world-renowned dermatologists Dr. Katie Rodan and Dr. Kathy Fields, the creators of Proactiv Solution, Rodan + Fields’ patent-pending MACRO Exfoliator™ and AMP MD™ System make real results possible at home without injections or other invasive procedures.
“2016 was another year of impressive growth for the Company. We surpassed our goal of becoming a billion dollar brand and saw year-over-year growth of more than 80%,” said Chris Newman, Chief Financial Officer.
“We are confident that 2017 will be a year of continued opportunity and progress for our Company, Consultants and consumers, with ongoing product and business innovation as well as international expansion
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Rodan + Fields Reaches $1 Billion Milestone
by Nicole Dunkley • • 0 Comments
Rodan + Fields, the San-Francisco-based skincare company that launched in 2008, needed only nine years to reach two major milestones: No. 1 skincare brand in the United States and $1 billion in annual revenue.
The prestige dermatology-inspired skincare brand was ranked the No. 1 skincare brand in the U.S. for 2016 as tracked by Euromonitor International Ltd., which publishes the world’s most comprehensive market research on the skincare industry.
“We are extremely proud to be the No. 1 skincare brand in the U.S.,” says Diane Dietz, President and Chief Executive Officer. “We believe our clinically tested skincare regimens, high-touch, high-tech approach and Independent Consultant community is transforming the skincare category and how people shop. We hope to continue our explosive growth by providing innovative products and life-changing skincare results to consumers around the world.”
Rodan
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Rodan + Fields Appoints Diane Dietz As President And CEO
by Nicole Dunkley • • 0 Comments
Rodan & Fields, LLC (“Rodan + Fields”), a leading premium skincare brand and unique technology-driven social enterprise platform, today announced that its Board of Directors has chosen Diane Dietz as the Company’s next President and Chief Executive Officer (CEO), effective immediately.
Ms. Dietz, who most recently served as Chief Marketing Officer and Executive Vice President at Safeway, Inc., succeeds Lori Bush. Ms. Bush recently announced her intention to retire and will remain a member of Rodan + Fields’ Board of Directors.
Ms. Dietz has more than 25 years of experience running large and complex businesses and brands. While at Safeway, a leading food and drug retailer, Ms. Dietz was responsible for the multi billion dollar P&L of the business units and all functions related to marketing, merchandising, loyalty/digital strategy and the award-winning private
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Rodan + Fields CEO – Lori Bush Will Retire
by Ted Nuyten • • 0 Comments
Rodan & Fields, a leading premium skincare brand and unique technology-driven social enterprise platform, today announced that Lori Bush will be retiring from her position as president and chief executive officer (CEO), effective upon the appointment of her successor.
Ms. Bush will remain a member of Rodan + Fields’ Board of Directors and serve as an advisor to the new CEO to ensure a smooth transition.
“It has been an honor and privilege to be entrusted with the founders’ brand and mission over the past eight years and I couldn’t be more proud of what we’ve built together,” said Ms. Bush. “Our brand and business model is so much about choice, deciding today how tomorrow looks, and I am more than grateful that I am in a position to choose the timing of
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Rodan + Fields CEO – Lori Bush Will Retire
by Ted Nuyten • • 0 Comments
Rodan & Fields, a leading premium skincare brand and unique technology-driven social enterprise platform, today announced that Lori Bush will be retiring from her position as president and chief executive officer (CEO), effective upon the appointment of her successor.
Ms. Bush will remain a member of Rodan + Fields’ Board of Directors and serve as an advisor to the new CEO to ensure a smooth transition.
“It has been an honor and privilege to be entrusted with the founders’ brand and mission over the past eight years and I couldn’t be more proud of what we’ve built together,” said Ms. Bush. “Our brand and business model is so much about choice, deciding today how tomorrow looks, and I am more than grateful that I am in a position to choose the timing of