Handled correctly, a scandal represents an opportunity to win trust, show goodwill and reassure consumers.
Tag Archive for Reputation Management
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7 Types of People Who Could Sink Your Brand
by Lida Citroën • • 0 Comments
If your front-desk person is rude, if you don’t keep an eye on your competitors or if you’ve somehow soured a relationship with a reporter, your business could be in big trouble.
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Why Online Reputation Management Is Like Brushing Your Teeth
by Ryan Erskine • • 0 Comments
You don’t wait until your teeth are rotting and gross before you clean them, do you? Don’t wait until your online reputation is a mess either before you decide to take care of it.
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Star Ratings Matter Just as Much as (If Not More Than) Online Reviews
by Chris Campbell • • 0 Comments
Research shows how even an average 3-star rating for your business can hurt your bottom line.
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6 Steps to Control Your Merchant Reputation on Amazon
by Jay Lagarde • • 0 Comments
Staying on top of feedback should be a top priority when dealing with the online retailer.
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Battling Brand Sabotage: The Angry Critic
by Anca Bradley • • 0 Comments
Only one negative online review can destroy your company’s reputation. Here’s how to prevent that from happening.
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3 Steps to Repair a Damaged Reputation
by Lida Citroën • • 0 Comments
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Take Control of Your Personal Reputation Online With These 6 Tips
by Peter Gasca • • 0 Comments
Successful entrepreneurs spend countless hours building and protecting their company’s brand, but far too little managing their own.
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6 Keys to a Positive Online Presence and Reputation
by Martin Zwilling • • 0 Comments
People who can’t find you or any mention of your startup anywhere on the Internet assume you are not savvy or have something to hide.
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3 Ways to Manage Your Online Reputation Like a Pro
by Dorie Clark • • 0 Comments
With the proliferation of social channels, it’s getting more complicated to manage your online reputation, which is why it pays to watch what the experts in the field are doing.