Tag Archive for QNET

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QNET Advocates For Financial Literacy In Women

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QNET is proud to partner with the Foundation for The Support of Women’s Work (KEDV) in Istanbul, Turkey, to improve financial literacy among women.
The partnership is part of QNET’s signature financial literacy programme, FinGreen, which aims to foster financial autonomy and inclusion for vulnerable groups, such as women, by addressing knowledge gaps and empowering individuals to make informed financial decisions.
Financial literacy, or the ability to understand and effectively use financial tools, is key to making informed decisions for one’s economic well-being over the long term.
QNET believes that financially literate individuals can experience a better quality of life and financial resilience as they know how to handle their personal finances, plan for the future, and recover from economic shocks or distress. The OECD’s 2020 International Survey of Adult Financial Literacy highlighted an imbalance in financial literacy rates between genders, where men have statistically greater financial knowledge than women worldwide.
In Turkey, only 54 per cent of women have a bank account, compared to 83 per cent of men, making it one of the most significant gender gaps in financial literacy and inclusion in a developing economy. This stems from various social and structural barriers, such as:

Many women not opening a personal bank

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QNET Launches Direct Selling Disinformation Centre

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QNET, an award-winning direct selling company headquartered in Hong Kong, has announced the launch of the Direct Selling Disinformation Center (DSDC) to combat the proliferation of disinformation and misinformation about the direct selling industry and its brand.
The Centre will work across the direct selling industry to ensure best practices are followed, including transparency, realistic expectations of partners, and accurate product descriptions and claims.
At the same time, the DSDC will collaborate with relevant stakeholders in government and trade bodies, and regulators, to educate them about the business model, its potential, and its impact on the economy.
In the initial phase, the DSDC will have a real-time incident reporting function that will allow anyone in the world to raise a red flag if QNET’s business, products or opportunities are misrepresented as an investment scheme or promoted through improper sales tactics, including on social media.
The objective in the longer term is to scale the DSDC to make it available to other companies in the industry.

According to Trevor Kuna, Chief Strategy and Transformation Officer of QNET,
“Direct selling is a well-established and strictly regulated industry in many advanced economies. In the US, for example, the business model originated over 100 years ago, and it’s regulated by the Federal Trade

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QNET Advocates For Access To Clean and Safe Water at Cairo Water Week Ahead of Cop 27

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Direct selling company, QNET, showcased its sustainability initiatives, including its innovative HomePure water filtration system, at the 5th annual Cairo Water Week.
The company used the event, which serves as a preparatory platform for COP 27 and is one of the biggest national forums in Egypt focused on mitigating water scarcity issues, to engage with key decision-makers and advocate for measures related to climate-water challenges and water security in the Middle East. 
QNET’s Deputy Regional General Manager for the Middle East and North Africa, Hussam Eldin Elmilliegi, explained that the company’s commitment to water resiliency stems from its core values of service, sustainability, and leadership. 
“Besides delivering innovative, resource-efficient, and reliable water solutions to our customers, we continuously work with local organizations and partners to strengthen communities through advocating for water conservation and sustainability,”
Elmilliegi says.
“The strain on water supply in areas with unpredictable rainfall, such as in the Middle East, has made millions endure severe water scarcity.
Today, the situation is further exacerbated by the ongoing climate crisis. State governments, private entities, and communities play a pivotal role in addressing the current water crisis.
As a global business committed to making a positive social impact, QNET supports the development of healthy,

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Nearly 15,000 Attendees At QNET’s Bi-Annual Convention In Malaysia

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Surprise guest speaker, international tennis star Sania Mirza, grace the stage and share her journey to becoming world champion.
Direct selling company QNET will held its flagship bi-annual convention, V-Convention, in Penang from 7th to 11th October. After nearly three years of pandemic-related restrictions on large gatherings, the event is back as a place for the global community of QNET entrepreneurs to meet in person, check out new products from the company, reconnect with peers, and forge new relationships while bolstering the local economy.
V-Convention is the biggest event and tourism draw in Malaysia since it was last held in September 2019. A sector significantly affected by the pandemic, tourist arrivals between 2019 and 2020 plunged by a dramatic 83% while revenue from tourist spending decreased from RM86.1 billion to RM12.7 billion.
With support from the Penang Convention & Exhibition Bureau, QNET’s convention will boost international tourism arrivals and bolster revenue for the tourism and hospitality sector. Nearly 15,000 attendees will fly into Penang from different parts of the world for the five-day convention, generating an estimated economic impact of RM157 million for the state.
Malou Caluza, CEO of QNET, says,
“This is the largest physical gathering of our global QNET family since before the

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QNET’s Luxury Swiss Watch Brand Introduces Its First Diving Watch

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Take A Deep Dive into Bernhard H. Mayer’s Latest Watch, the Wave Breaker
QNET’s luxury Swiss brand, Bernhard H. Mayer, plunges into the deep ocean realm with its new dive watch, the Wave Breaker. Equally suited to a night on the town or a day at the shore, the Wave Breaker sports the robust functionality of a diving watch, paired with the elegant aesthetic of a classic men’s timepiece.
Orange is the new black
Purposeful, high-performance, and spectacular: the Wave Breaker follows in Bernhard H. Mayer’s long tradition of masterfully crafted wristwatches made with today’s thrill-seekers and adventurers in mind.
Eye-catching vibrant orange applied indices and hour markers contrast brilliantly against a matte black dial – lending a sense of excitement to a precision tool designed to be an adventurer’s lifelong companion.
The Wave Breaker is beautifully proportioned for comfort and style. Measuring 47mm in diameter and 17mm in thickness, its fashionable size makes a bold statement while still feeling natural on the wrist.
Timekeeping in the mysterious deep
One of the sturdiest and most reliable automatic movements from Sellita – the premier Swiss manufacturer of mechanical watch movements – the SW200 powers the Wave Breaker. Complete with an Elaboré and Anthracite plated rotor, considered one of

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QNET Focuses On Leveraging Technology To Build Strong, Sustainable, Post-Pandemic Economies

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The World Federation of Direct Selling Associations released its 2020/2021 Annual Report, in which Chairman Roger Barnett calls on direct selling companies to reimagine, reinvent, and redefine the role and contribution of our industry for the next decade.
QNET is ready to meet this challenge. As millions around the world rebuild their livelihoods and economies after the devastation of the COVID-19 pandemic, QNET believes that the direct selling industry stands in a unique position to help our communities not only recover from the damage of the past two years, but to build a stronger, more inclusive, and more sustainable post-COVID economy for us all.
A Digital Transformation
For many, the pandemic increased the presence of technology in their lives. Many turned to social media, video calls, and messaging apps to stay connected with friends and loved ones, while e-commerce provided access to goods and services as many bricks-and-mortar stores were forced to close.
From its founding as the first direct selling company to go 100% online in 1998, QNET has established a solid reputation as a digital pioneer. The company was an early adopter of digital currencies like Bitcoin, making its products and opportunities more accessible to more people. And it is a leading

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QNET Launches FinGreen Financial Literacy Programme

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QNET Launches FinGreen Financial Literacy Programme to Empower Women and Youth in Emerging Economies.
Direct selling company rolls out pilot in Turkey and Nigeria to increase financial inclusion for marginalised communities
Developing financial knowledge, skills, and habits are important stepping stones in young people’s path to independence and inclusion. According to the Organization for Economic Co-operation and Development[1], financial literacy is essential for economic stability and growth, especially among youth in developing economies.
As part of its corporate social responsibility, e-commerce based direct selling company QNET is proud to kick off FinGreen, its signature financial literacy programme aiming to develop healthy financial habits through education and training in the most vulnerable communities, especially among young adults.
Financial literacy is one of the main drivers of the developmental goals in modern society. Under the United Nations’ Sustainable Development Goals (UN SDGs), financial literacy and education are interlinked with multiple objectives, such as Decent Work and Economic Growth (SDG8) and Reduced Inequalities (SDG10).
It also plays a vital role in supporting overall economic growth and encouraging governments, corporations, and communities to achieve broader development goals, such as establishing solid social security and providing equal opportunity for all, regardless of demographic.
Conceived in 2021, FinGreen aligns with the United

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QNET Takes Home 11 Awards For Ground-Breaking Innovative Practices

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Asian direct selling giant QNET has once again proven itself as one of the industry’s most innovative and creative businesses by sweeping multiple accolades at various award competitions in the last few months. QNET has received eleven awards in a span of four months from February this year which include trophies at the 2022 TITAN Business Awards, The Asia-Pacific Stevie Awards, The PR Awards, the Middle East & North Africa Stevie®️ Awards 2022 and the 2022 HERMES Creative Awards.
UNITING A GLOBAL COMMUNITY THROUGH A VIRTUAL CONVENTION
QNET’s social media campaign around its virtual convention known as the V-Convention Connect, which attracted a whopping half a million viewers from over fifty countries to the convention, swept up two awards. The campaign curated content around the event hashtag to drive excitement among viewers who were logging in from home.  Over the three days, thousands of pieces of unique content flooded the hashtag on social media as attendees got into the spirit of the convention from around the world.
The campaign won the following two awards:

Platinum TITAN award for Best Social Media Campaign at the 2022 TITAN Business Awards.
Bronze award for the Innovation in the Use of Social Media category at the Asia-Pacific Stevie

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QNET Commits To Delivering A World-Class E-Commerce Platform

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As e-commerce sees accelerated growth for retail industries (Shopify reported that global commerce sales are expected to reach US$5 trillion in 2022!), companies like Hong Kong-based direct selling company QNET, are ready to reap the rewards.
QNET, an e-commerce direct selling company, is no stranger to the online scene. Established over two decades ago, the multinational company was one of the first in the direct selling industry to embrace digitisation – adopting an e-commerce platform as part of its strategy – charting rapid growth across borders.
Today, QNET is an industry leader with customers in nearly 100 countries, bearing numerous awards for its digital excellence, online communications campaigns, and mobile app. And the company’s lightspeed success is no coincidence: QNET is a company that believes in giving its employees, distributors, and customers the best online experience imaginable – and that starts by establishing a world-class e-commerce platform.
ENHANCING THE E-COMMERCE EXPERIENCE
In partnership with Microsoft, QNET switched to an end-to-end strategy built on Microsoft Security products and services, such as utilising cloud security through Microsoft Azure. QNET’s Chief Information Security Officer, Egal Egal, says,
“With the amount of data accessed, utilised, and shared across our global offices, it makes perfect sense to team up with

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Millennials: The New Force In Direct Selling

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This established business model is becoming the answer to employment for Generation Y.
Born between 1981 and 1996, most millennials cannot remember a time before the internet, smartphones, and social media. They are the first digital natives, growing up fluent in technology, constantly connected to an ever-shrinking world, and with instant access to more information than any previous generation.
Today, millennials and their younger counterparts, Gen Z, live lifestyles that revolve around their affinity for connectivity, cross-border social circles, and technological skills that have revolutionised how we act, communicate, and work.
For the first digital natives, the way they interact and perceive the world is vastly different compared to previous generations – this is especially so in the workplace, where millennials do not see their jobs as something they do for a paycheck.
Compared to previous generations, millennials do not expect to hold a stable job over their lifetime: they look for what feels worthwhile and can complement their values and lifestyle choices.
This diminishing interest in career stability in favour of personal development and work flexibility has led to the boom of many independent start-ups within the gig economy.
The direct selling industry, which is perhaps the oldest type of gig business that relies on

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