New Avon LLC (New Avon) today announced that Betty Palm has been named the company’s President, Social Selling in the U.S., effective immediately. Ms. Palm will report directly to New Avon’s Chief Executive Officer Scott White and join the New Avon Leadership Team.
Ms. Palm will be responsible for transforming the Representative experience. To accelerate these efforts, the company has put in place a new structure for its sales organization, aligned under Ms. Palm.
She will oversee all aspects of recruiting, training and incentivizing Representatives, as well as providing Representatives the tools they need to drive a more contemporary, efficient and profitable experience.
Ms. Palm is a veteran executive of the direct-selling industry and is the founder of the strategic consulting firm, B. Palm Group, LLC specializing in the direct-selling industry. In this capacity, she has been consulting with