Tag Archive for PPC

Five reasons why small businesses should focus on PPC before SEO

This question is one many small business owners struggle with: ‘What should I focus first? PPC has multiple advantages over SEO, it’s quick, nimble, measurable and highly targetable. SEO has its advantages too, especially relevant for small business owners: it’s considered cheaper (whether this is actually true, we’ll leave up for debate). Let’s look at
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