Direct selling businesses in the country are growing significantly and remain one of the top alternative sources of income especially among women, according to Sophie Paris Philippines.
Jomel Diaz, Sophie Paris sales manager for Northern Luzon and Visayas, said that compared with the previous years, Filipinos are now aware of how a direct selling business works and how the business can help them augment their income.
“Ten years ago, direct selling companies had difficulty engaging people to join but with the expansion of the industry over the years, coupled with the testimonies of successful people in the industry, this business model has gained traction and has attracted more people to get involved,” said Diaz.
A direct selling business, according to the Direct Selling Association of the Philippines (DSAP), is “a business model that offers entrepreneurial