Tag Archive for Mary Kay

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Mary Kay Wins Digital Marketing Award

by Ramya Chandrasekaran • November 6, 2015 • 0 Comments

Mary Kay received ‘Best Facebook, Best Pinterest and Best YouTube’ at the 2015 #beauty20 Awards in New York on Nov. 5. The beauty industry awards ceremony by innoCos Digital recognizes the most ground-breaking innovation in digital marketing by beauty brands.
Beauty companies around the world submitted more than 350 nominations and a panel of industry experts carefully selected five finalists in each category. Mary Kay was nominated alongside other top beauty brands including L’Occitane, Avon, OPI Products and e.l.f Cosmetics. The final winners were chosen by more than 30,000 beauty fans who cast their votes for the brands they feel are the most innovative and pioneering online.

“Connecting and sharing the ‘Mary Kay love’ with all of our fans who are, without doubt, some of the most engaged, loyal and enthusiastic brand lovers active on social media, is at the heart of everything we

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Know This Before Signing Up For A Direct Sales Business

by Ramya Chandrasekaran • November 4, 2015 • 0 Comments

Yahoo Finance Canada has a useful article for those exploring a direct sales business opportunity.
As a 36-year-old mother of four, Jenn Laurie barely qualifies as a Millennial.
But that doesn’t mean the Edmonton native and Epicure sales consultant isn’t any less driven than her younger Gen Y counterparts, many of whom are flocking to direct sales thanks to a crummy job market.
Laurie discovered the B.C.-based herb and spice-blend company five-and-a-half years ago when she began reading food labels to help her two sons, both of whom were on medications for multiple emotional disorders. Laurie believes clean eating thanks in part to Epicure, which is known for its gluten-free, non-GMO, additive-free products, helped heal her sons, each of whom have made big strides in their progress.
“We’ve been healing through nutrition,” says Laurie, who

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Mary Kay To Build Global R&D In Dallas/Ft. Worth

by Ramya Chandrasekaran • November 2, 2015 • 0 Comments

Mary Kay will build a new facility to house global manufacturing and research and development (R&D) operations in Dallas/Fort Worth. The announcement follows a multi-month research and analysis project.

The beauty company’s current global manufacturing facility opened on Regal Row in Dallas in 1969. The 420,000 square ft. facility produces up to 1.1 million units of products per day, of which 57% are exported to Mary Kay Inc.’s international markets.

“After several years of double-digit growth, our investment in a new manufacturing and R&D facility comes at a critical time and allows Mary Kay to continue production on the highest quality skin care and color cosmetics for our more than 3.5 million independent sales force members worldwide,” said David Holl, president and chief executive officer for Mary Kay Inc. “Presently, approximately 75% of our business is overseas

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Mary Kay Launches Search For Face of Beauty-Asia Pac

by Ramya Chandrasekaran • October 27, 2015 • 0 Comments

Mary Kay recently announced its acceptance of entries for the 2015 Dream Beautiful Contest.
In its third year, the glamorous beauty contest is a regional makeover competition that aims to crown the next Face of Beauty and Best Beauty Artist in Mary Kay Asia. The contest encourages women to discover their beauty by teaming up with Mary Kay Independent Beauty Consultants.

“At Mary Kay, our vision is to enrich women’s lives, helping them to discover their beauty inside and out! Unlike any model or makeup contest in the world, this contest focuses on partnership and is a way to transform the lives of thousands of women across Asia and make their dreams a reality. We encourage all women to bring their confidence, step onto the catwalk, and makeover their world,” Mary Kay Asia Pacific

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Irish Times Publishes Detailed Analysis Of Direct Selling

by Ramya Chandrasekaran • October 20, 2015 • 0 Comments

The Irish Times has published a detailed feature on the Direct Selling industry and its attraction for many Irish people looking to make some extra cash.
Maybe you’re a stay-at-home parent, looking for a way to earn some extra income now that the kids have gone back to school. Or maybe you have retired and your pension isn’t quite enough to meet your spending habits.
Or maybe you just need the cash. Whatever the reason, topping up your income by selling goods in your spare time is a way anyone can boost their bank balance this autumn.
Direct selling is not new. From the days of Tupperware parties, companies have long identified the impact empowering people to sell their products to friends, neighbours and strangers, can have on the bottom line. And for the sellers, it’s a

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Why Direct Selling Beauty Brands Are Making a Comeback

by Ramya Chandrasekaran • October 2, 2015 • 0 Comments

Town & Country Magazine says in an article in its latest issue that guerrilla marketing tactics and major product upgrades are enabling direct selling beauty brands to have their moment.
Once upon a time, a woman who wanted to make a little extra money while caring for her children would open her home to a few friends from the neighborhood, serve up some deviled eggs, and expound upon the life-changing benefits of a mauve lipstick or a nestled set of Tupperware. Fast-forward a few decades and the social (or direct) selling landscape has changed—dramatically.

“I’ll hand off a bag through a car window at school drop-off. I’ll meet someone for a quick coffee. I’ll drop some in the mail to send to friends across the country,” says Paige Cleveland, a top-performing direct saleswoman for Beautycounter, a personal

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Direct Sales Growing In Popularity In Alabama

by Ramya Chandrasekaran • September 11, 2015 • 0 Comments

Alabama newspaper Eufaula Times talks to several women in the city of Eufaula who have chosen direct sales as a profession about its popularity and benefits.
As the cost of living increases, most people are looking for ways to add some extra cash to their financial outlook or they want out of the rat race for various reasons and would like to set their own hours. The most popular way to accomplish this, especially for women, is in the form of direct sales.
The profession of direct sales is growing and if you look up the definition of it, most websites, will tell you that it is the act of selling products away from a retail location (a storefront) and involves selling one-on-one to people from your home, door to door, or presenting

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Christian Science Monitor On New Face Of Direct Selling

by Ramya Chandrasekaran • August 31, 2015 • 0 Comments

Christian Science Monitor features a story on the new face of direct selling with companies like Stella & Dot, Jamberry, and Scentsy that are drawing in women, squeezed more than ever by competing work and family pressures. Their appeal lies in the promise of flexible income streams, creative fulfillment, and less rigid boundaries between work and leisure.
“Welcome to my first official ONLINE Jamberry Nails Party!” the message read. My friend Sarah had joined up with Jamberry (think Avon for durable press-on manicures), and she was kicking things off with a Facebook shindig, inviting about 30 of her friends to browse Jamberry’s vast inventory of nail decals and adorn their fingertips with chevron patterns, rainbow polka dots, or the logo for their favorite college football team. In return, she gets a discount on

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90 Year Old Dena Edwards Has Been Mary Kay Distributor For 46 Years

by Tina Williams • August 31, 2015 • 0 Comments

The OCRegister reports:
A black-and-white newspaper clipping from a 1974 edition of the Fullerton Tribune shows a grinning woman stroking her cheeks in an upward motion, showing patients at a convalescent hospital how to properly apply facial cream.
Dena Edwards, the woman in the photo, was already well into her career selling cosmetics with Mary Kay Inc. when that photo was taken. She started her career 46 years ago and hasn’t stopped working since.
Even today, the bottom of her pink business card reads: “Call me for a complimentary facial.”
Edwards celebrated her 90th birthday on Saturday.
Crowned with a sparkly silver tiara, Edwards greeted old friends, colleagues and customers at the active senior residential community in Fullerton she calls home. Today, she maintains more than 150 Mary Kay customers as an executive senior sales director.

“It was

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DSA Announces ETHOS Awards

by Ramya Chandrasekaran • June 4, 2015 • 0 Comments

The American Direct Selling Association capped its annual meeting in San Antonio with this year’s ETHOS Awards at a Gala on Tuesday evening. The event revealed the winners of this year’s ETHOS Awards in 7 categories, as well as a new inductee into the DSA Hall of Fame.
Each year, the ETHOS Awards recognize a handful of DSA member companies for implementing programs that empower their sales force and bring greater awareness and understanding of direct selling to the general public. A panel of industry leaders and outside experts judges the entries with a focus on excellence, creativity and innovation.
Last month the DSA announced the ETHOS sub-category winners across seven categories. From those finalists, a panel of industry leaders and outside experts narrowed the selections on the criteria of excellence, creativity and innovation.
Recipients of this

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