In 2014, the total sales of direct selling industry in the Baltic States grew by 2.5% and exceeded 102,5 million euro (without VAT). Meanwhile, the number of people involved in direct sales increased by 1.5% and it reached more than 128 thousand persons.
In Estonia, the volume of direct sales experienced the biggest growth by 3%, in Lithuania – 2.5% and in Latvia – 2% and was respectively 32.5, 40.4 and 27.5 million euro, while the number of direct sellers (consultants) in Lithuania and Latvia increased by 2% and exceeded respectively 50000 and 44000 persons, in Estonia by 1% up to more than 34500 persons.
“Last year the direct selling market in the Baltic States experienced sustainable growth, while according to the last 3 years compound annual growth rate, direct selling companies experienced higher than
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Baltic direct selling market grew by 2.5% in 2014
by Ramya Chandrasekaran • • 0 Comments
In 2014, the total sales of direct selling industry in the Baltic States grew by 2.5% and exceeded 102,5 million euro (without VAT). Meanwhile, the number of people involved in direct sales increased by 1.5% and it reached more than 128 thousand persons.
In Estonia, the volume of direct sales experienced the biggest growth by 3%, in Lithuania – 2.5% and in Latvia – 2% and was respectively 32.5, 40.4 and 27.5 million euro, while the number of direct sellers (consultants) in Lithuania and Latvia increased by 2% and exceeded respectively 50000 and 44000 persons, in Estonia by 1% up to more than 34500 persons.
“Last year the direct selling market in the Baltic States experienced sustainable growth, while according to the last 3 years compound annual growth rate, direct selling companies experienced higher than