Having grown up as the daughter of entrepreneurs in Colombia, Claudia Gutierrez had a longtime dream to start her own company.
Tag Archive for In This Issue
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Mannatech: Commitment to a Compliance Culture, One Product at a Time
by mbeeman@directsellingnews.com • • 0 Comments
Joel Bikman is a brave man. He basically said to his boss, “Maybe you could lose a few pounds.”
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4Life Research: The Science Behind Distributor Success
by mbeeman@directsellingnews.com • • 0 Comments
In a highly competitive marketplace, the key to a company’s sustainability lies in its customer acquisition and retention programs.
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Steeped Tea: Organic Focus and Innovative Product Ideas Spur Growth
by mallen@directsellingnews.com • • 0 Comments
Take an online stroll through Steeped Tea’s vibrant website and it soon becomes readily apparent that the company is about more than tea—a lot more.
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Zurvita: A Business on the Rise
by mallen@directsellingnews.com • • 0 Comments
When husband and wife team Mark and Tracy Jarvis set out to launch their own company, they had listened to numerous suggestions for the name until “zurvita” was proposed and immediately touched and won them over.
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Mary Kay: Legacy Brand Wins Over Millennials
by mallen@directsellingnews.com • • 0 Comments
Like the pink Cadillacs it awards to top sellers, today’s Mary Kay retains a classic feel while embracing innovative thinking and design.
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Herbalife & the FTC: 4 Points to Review
by mallen@directsellingnews.com • • 0 Comments
The speculation started immediately. As soon as the news—Herbalife Settles with FTC—began popping up on mobile alerts and news outlets early Friday morning, July 15, observers inside and outside the direct selling channel began scrambling to understand the bigger picture.
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Keys to Success part 1: Customer Acquisition
by mallen@directsellingnews.com • • 0 Comments
Of all the misinformation about direct selling, perhaps the most often repeated—even by those who work most closely in the field—is the description of direct selling as an industry.
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Boisset Collection: Mixing the Wine Business with Passion for Life
by mallen@directsellingnews.com • • 0 Comments
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SeneGence International: Company Takes Village Approach to Help Women Grow Abundantly
by mallen@directsellingnews.com • • 0 Comments
Joni Rogers-Kante lives an intentional life. Her resolve to do so happened upon her by accident—literally.