Tag Archive for Finding and selling to customers

Millennials seek innovation when it comes to their shopping experience

Over the years, our lives have become consumed by technology – the average person checks their phone 85 times a day, whilst millennials check a staggering 150 times. We live in a world where ‘digital technology’ is evolving at such a rapid pace, thus OnBuy.com, the UK online marketplace, sought to find out how technology
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Future proofing your business – it’s time to listen to your customer

You’ve heard it once, you’ve heard it a million times. The digital age has transformed the sales arena. And, as many are looking to technology and new sales approaches to adapt their business, a continued focus on quality customer service and added value is at risk of being overlooked. The digital age arrived in tandem
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How to enhance sales productivity in your organisation

The last ten years have brought changes to the sales industry that would have been unimaginable to earlier generations. In many organisations, sales and marketing work closer than they ever have and the focus has shifted from obtaining new customers to nurturing the ones that already exist. Technology has played a huge role in the
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Ghosting: Lack of communication could lose your business customers

Narvar and YouGov have conducted a survey of nearly 3000 UK consumers to uncover their biggest bugbears when shopping online. Being “ghosted” – or when consumers feel abandoned by a retailer following a purchase – is one of the main reasons why consumers would switch retailers after buying from them. The study shows that retailers
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Transform your SME in 2018 through a sales strategy

This year the government will be publishing a conservative estimate of in the region of 100,000 contracts for businesses UK-wide So how can SMEs turn these 2018 opportunities into a new revenue stream? The founder of online tendering platform, TenderScout, which aims to level the playing field with the big boys when it comes to
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Are SMEs losing out on personalisation through e-commerce?

Business-to-business (B2B) customer expectations have long mirrored the business-to-consumer (B2C) customer journey, with SMEs traditionally looked to for the most personalised of B2B shopper experiences. With the rise of e-commerce however, personalisation has become increasingly synonymous with a great online experience and one most successfully offered by larger, B2C organisations. Now is the time for
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Have you prepared your business for the Christmas rush?

For many, it’s the most wonderful time of the year, but for businesses, Christmas rush can put enormous pressures on a firm’s cash flow. The surge in demand for products and services during the festive period can make it increasingly difficult for firms to fund the extra stock, raw materials and staff needed to get
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Essential Black Friday tips for Amazon sellers

Amazon introduced Black Friday to the UK in 2010 and since then the sales event has grown to be a huge success for many e-commerce sellers. Although Black Friday began as a single day of sales it now often runs for longer and once more, Amazon is very much leading the way. Many retailers now
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Live agent provision: How effective is it for customer service?

The UK is the top country in the world for online shopping, spending more per household than in any other, with consumers of all ages increasingly confident in buying everything from their food shopping to clothes, holidays and insurance products on the web. In fact, last year 77 per cent of adults bought goods or
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How to measure customer experience as a small business

According to Forrester data, 72 per cent of businesses say improving customer experience (CX) is their top priority. While this shows that many companies are aware of the importance of customer experience to retain customers, several don’t know how to measure the results of their CX efforts. This may be due to the fact that
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