Try these tactics if your Facebook marketing strategy is starting to feel a little stiff.

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To make your video a memorable experience for users, keep it short and sweet, and — please — make sure your witty captions are legible.

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Facebook news and advertising enables companies to do for themselves much, but not all, of what they have customarily hired public relations firms to accomplish.

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Globally, there are more than a billion people with Facebook accounts. That’s the only social media statistic every entrepreneur needs to know.

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You’re likely already using Facebook to market your business, so its new features should help you sell more on the world’s most popular social networking site.

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Groups enable you to extend your organic reach, workshop your material and establish yourself as a thought leader.

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It’s time to start using your personal Facebook to build your brand, business and awareness.

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If you have ever been frustrated with your lack of organic reach on Facebook, just investing $5 wisely into selected posts can make a huge difference.

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While just about every social-networking platform now has its own fully integrated advertising system, Facebook still reigns supreme in terms of features, insights and audience

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Nomadness Travel Tribe began with 100 Facebook friends of the founder and now counts more than 10,000 members.

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