Tag Archive for Email Marketing

Top ten tips to mastering an email marketing campaign

Email marketing is one of the most effective ways to promote your business online. It’s a cost-effective and precise way of conveying your message directly to your target audience. Brands normally use this type of communication to keep their customers updated on company news, sales announcements and invitations to exclusive events. If you’re a small
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Which political party has won the email marketing campaign?

New analysis from email service provider Mailjet suggests that if the general election campaign was based on direct marketing performance alone, the Scottish National Party will walk away with a victory and Labour will outperform the Conservatives. Marketing experts within Mailjet analysed the communications sent by the major political parties over a four week period
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How to Get More Business Clients and Customers

By Holly Reisem Hanna You just launched your new business, congrats! But, now what? Where do you start? Without customers and clients, you can’t make any money. I know, because I’ve been there. When I started my blog, it took me a little over two months to score my first paid advertiser. Getting your first […]

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What British businesses are doing right with email marketing

Dotmailer, an email marketing platform provider, releases its Hitting the Mark report, a deep dive into the email marketing strategies of 100 influential global retailers. And when it comes to doing it right, it seems we Brits are up there with the best of them – with British businesses taking up six spots in the top
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Email marketing reaching record highs in click-through rates

Email marketing software provider Sign-Up.to releases its 2017 email Marketing Benchmark Report. The report provides a detailed analysis of over 1.5 billion emails sent between 1st January and 31st December 2016. Classified into to 29 different industry sectors, the analysed campaigns were primarily sent by professional marketers working in UK SME businesses and public sector organisations,
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