Originally written by Nick Ismail on Small Business
Check out this list of the top 5 CRM software providers for UK small businesses in 2021.
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How is this top 5 composed?
These CRM software providers are selected based on the business type for which they were developed, (expert) reviews and the possibilities and functions.
Important functions include identifying sales opportunities, recording service issues and managing marketing campaigns. The start-up time, ease of use and support were examined in the expert reviews.
Choice for CRM software: what should I take into account?
The range of CRM systems is wide. How do you make a wise choice? There are a number of things that you have to take into account when choosing.
1. CRM type or purpose
In general, you could define five types of CRM systems: Sales, Client Management, Marketing, Customer Support or multi-function (integrating different customer processes). The first question you should ask yourself is; what is the main goal or purpose of a new CRM system?
2. Customer processes
Next you have to define which customer processes you want to facilitate with the CRM software. You may think of sales, customer support, marketing but also project management, invoicing and time tracking.