Tag Archive for Christmas

GoDaddy hosts virtual Christmas high street to promote microbusinesses

Originally written by Partner Content on Small Business
GoDaddy, the small business website platform, has launched its first Christmas Virtual High Street event to support online sales of microbusinesses.
With the high street quieter than usual, GoDaddyShops is hosting a Virtual High Street event in order to connect businesses with buyers.
GoDaddy’s 2020 State of the Nation research found that one in five micro-businesses have moved their business online for the first time this year.
>See also: 5 tips to make your small business TikTok marketing a success
Businesses are finding new ways to utilise social media too, changing the products and services they offer, often overnight.
Sixty-three per cent of consumers surveyed said they are shopping at small and local micro-businesses during the outbreak – a trend which is expected to continue into 2021.
Sakshi Anand, GoDaddy senior director UK and Ireland, said: “We know times are challenging for businesses at the moment, and there is uncertainty around what the winter and festive period holds. The second lockdown has had a huge impact for us all, but as we saw many small businesses innovate to survive the first lockdown, I am optimistic they will remain resilient.
“Our research shows we need to listen to business owners and

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GoDaddy hosts virtual Christmas high street to promote microbusinesses

Originally written by Partner Content on Small Business
GoDaddy, the small business website platform, has launched its first Christmas Virtual High Street event to support online sales of microbusinesses.
With the high street quieter than usual, GoDaddyShops is hosting a Virtual High Street event in order to connect businesses with buyers.
GoDaddy’s 2020 State of the Nation research found that one in five micro-businesses have moved their business online for the first time this year.
>See also: 5 tips to make your small business TikTok marketing a success
Businesses are finding new ways to utilise social media too, changing the products and services they offer, often overnight.
Sixty-three per cent of consumers surveyed said they are shopping at small and local micro-businesses during the outbreak – a trend which is expected to continue into 2021.
Sakshi Anand, GoDaddy senior director UK and Ireland, said: “We know times are challenging for businesses at the moment, and there is uncertainty around what the winter and festive period holds. The second lockdown has had a huge impact for us all, but as we saw many small businesses innovate to survive the first lockdown, I am optimistic they will remain resilient.
“Our research shows we need to listen to business owners and

Read more...

Closed for Christmas and the New Year – see you all in 2020

Originally written by Small Business Team on Small Business
Small Business and its sister site Growth Business will be closed for Christmas and the New Year, reopening to bring you news, exclusive interviews and how-to guides on Friday, January 3.
We wish all our readers a well-deserved break over Christmas and hope for a prosperous New Year and an even more prosperous decade.
See you all again in 2020.
 
Closed for Christmas and the New Year – see you all in 2020

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Shoppers to spend £4.4bn with small retailers this Christmas

Originally written by Timothy Adler on Small Business
Small retailers and independent businesses are set for a very SME-rry Christmas this year.
This Christmas UK shoppers will spend £4.4bn with small retailers, with £140.4m being spent every day in December.
People plan to buy nearly one fifth of their gifts from independent businesses, each spending £87.51 on average, according to research.
>See also: Delivery tips: The 12 do’s of Christmas logistics
The Direct Line for Business survey found that supporting local businesses is extremely important to 93 per cent of people across the country and that independent shops ensure communities have a distinct local character (91 per cent).
Nearly nine out of 10 people think that without supporting local retailers, British high streets will be hollowed out with “clone” multiple retailers, and that high streets will die out unless small businesses are supported (85 per cent).
Hearteningly, 76 per cent of shoppers think that the service in independent retailers is better, while three fifths (60 per cent) believe the quality of goods from indie shops is higher than major chains.
Age breakdown of Christmas shopping among small businesses

Age groupAverage proportion of gifts expected to be bought from small, independent retailers this ChristmasAverage spend at small, independent retailersEstimated total

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6 tips to maximise product sales over Black Friday and Cyber Monday

Originally written by Lara Morgan on Small Business
Some say the holidays are a goldmine opportunity for businesses to maximise product sales. But if you want to take a real break this season or next, use your time wisely.
Plan it, communicate it and make sure you damn well stick to it for your own mental wellbeing!
For those selling products it isn’t rare to hear that certain businesses (especially fashion, packaged goods, and luxury items) do up to 80 to 90pc of their revenue during the holiday months… months which have already started for many shoppers.
Indeed, I heard last month some retail brands are so challenged with poor high street performance a new line goes on sale the day it goes on display. In tough times, as retailers we have to be utterly at the top of our game.
Although more and more people are shopping globally, they have different expectations. Don’t jump in without doing your own due diligence. Now is definitely not the time to open shops in other countries. Maximise what you have set in place ready for a springboard to open new territories next year.
>See also: Essential Black Friday tips for Amazon sellers
Holiday season sales work – to a

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