Indian Direct Selling Association along with Industry Chamber FICCI met Andhra Pradesh Chief Minister N. Chandrababu Naidu to discuss issues the Direct Selling Industry is facing in the state.
The meeting, held in Andhra Pradesh Bhawan in New Delhi, was attended by Rajat Banerji, Chairman, Indian Direct Selling Association along with Shilpa Gupta, Head- Retail, FMCG and Gems & Jewellery Division in FICCI.
Rajat Banerji, Chairman, IDSA shared with Naidu the industry statistics highlighting that the Indian Direct Selling market is a INR 74 billion (2013-14) and has been recording double digit growth of more than 16 percent over the past four years, but was de-growing by 12% in the twin states of AP/Telangana due to lack of regulatory clarification. He also added that growing Indian market has attracted a large number of Indian
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India’s AP State Chief Minister Assures Industry Of Legislation
by Ramya Chandrasekaran • • 0 Comments
Andhra Pradesh Chief Minister N Chandrababu Naidu has assured the industry on addressing the need for creating a regulatory framework for direct selling.
A delegation from Federation of Indian Chamber of Commerce & Industries (FICCI) consisting of key industry leaders, government officials and FICCI representatives met at Andhra Bhawan in New Delhi and presented the Chief Minister with FICCI’s Direct Selling report on Andhra Pradesh and Telangana.
While releasing the report Naidu stated the importance of Self Help Groups (SHGs) such as ‘Dokra’ for the growing importance of women empowerment in society. This sector in particular, has a major chunk of women retailers working independently.
According to the report, the direct selling industry has the potential to attain a market size of Rs 50 billion in Andhra Pradesh and Telangana by 2025, driven by growth in the consumer markets and