Direct selling companies will sell $300 million worth of cannabidiol-related products in 2018, making direct selling the largest channel of distribution for the rapidly growing CBD product sector.
“Interest in cannabidiol, or CBD, is rapidly transforming the consumer product landscape,”
says Todd Eliason, publisher and editor in chief of Direct Selling News (DSN), which conducted the research.
“The trends also indicate that global direct selling sales of CBD products could exceed $1 billion by 2020. Established companies as well as a growing number of startups have begun announcing their entry into the market.”
CBD is one of the hundreds of cannabinoids found in the Cannabis sativa plant. The ingredient is being credited with a growing list of health benefits and, as a result, companies from virtually every consumable category, including beverages, dietary supplements, skin care and pet products, are actively exploring business in the market.
In its most recent study, Direct Selling News has identified at least 25 direct selling companies that already have entered the CBD space. These companies, sometimes referred to as network marketing companies, all opt to use a network of independent salespeople to sell their products, often on a person-to-person basis, rather than a more traditional retail channel of distribution.
They include, but are not
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Cannabidiol Oil Company Stops Sales To Canada
by Nicole Dunkley • • 0 Comments
HempWorx, a Las Vegas-based multi-level marketing company, has recently suspended sales of CBD oil in Canada after a News investigation revealed its product is illegal and is not authorized for sale in Canada, according to Health Canada.
The product was popular in the alternative medicine world because many believe CBD oil — which does not get you high like regular pot — has wide-ranging health benefits. However, CBD is a controlled substance like marijuana, which is illegal without a prescription.
In early May, the company sent out an email to affiliates announcing it was “temporarily suspending HempWorx from sale in Canada until licensing has been awarded by Health Canada.”
It is not clear what type of licensing the company was seeking from the health regulator but the email said it made the application nine months ago. The company acknowledged the problems this could cause for its Canadian affiliates who were building their HempWorx businesses.
“This may be not-so-great news, and we are committed to making things right for you,” the email said. “Canadians will not get purged from the system for not meeting active order requirements.”
The company told affiliates the shut-down to the Canadian market was “due to the increasing demand to bring HempWorx products to Canada and our commitment to