Originally written by Keith Tully on Small Business
As a contractor, freelancer or small business, you may consider operating through a limited company.
In order to establish your limited company, it must first be registered with Companies House, the UK registrar of companies which is accessible to the public. As part of the process, you will be required to name your limited company in accordance with legal guidelines set out by HMRC.
When naming your limited company, you should consider the connection this establishes with your sector, trade, and service offering.
The long-term viability of the name should also be considered, as if you expand or begin trading overseas, the name should remain appropriate and relevant to your company and customers.
By futureproofing your company name, it guarantees cost efficiency as you will be able to commit to marketing collateral and a dedicated domain, saving you time and money in the future.
Similar or ‘same as’ names
You are unable to use a name which is already in use, so before committing to your chosen company name, check that it is available.
Names that are similar or “same as” are those which appear only slightly different due to adding a punctuation mark or a special character.
Names that

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