Tag Archive for Bruno Hassan

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Sophie Paris Expands In Philippines With 400,000+ Members

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Sophie Paris, which recently celebrated its 20th anniversary in Indonesia is fast expanding in the Philippines as it begins introducing new products, more often.
Starting this month, Sophie Paris Philippines Inc. (SPPI) will release its product catalogue on a monthly basis. Currently, catalogues are released every 35-40 days. With this development, Area Sales Manager Laurence Pedro said customers can enjoy fresh and new styles and designs of premium quality and affordable fashion items more frequently.

“Every new catalogue is composed of 90 to 95 percent new products from garments, bags, shoes, accessories, home living and cosmetics. Sophie Business Centers (BCs) nationwide conduct a Catalogue Launching Event when a new catalogue is out. A product guide is sent to all BCs as well to have consistent and identical product knowledge. We always offer something new

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Sophie Paris Celebrates 20 Years Of MLM Success

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Sophie Paris is without a doubt one of the most successful multi-level-marketing companies to hit Indonesia. The fashion, beauty and healthy-living company, headquartered in Jakarta, now has millions of members in Indonesia, Malaysia, Philippines and Morocco, and it plans to expand to other countries. But business was not always so rosy for the retail giant.
“We started from zero,” said French national Bruno Hasson, founder and chief executive of Sophie Paris. Hasson and his wife, Sophie Martin, started the business — now worth millions of dollars — in the garage of their home in Cipete, South Jakarta, in 1995.
 

“I was selling farming machines in Jakarta at that time,” said Hasson. “But it was not my passion.”
The couple came up with the idea of starting their own business, but were initially at loss of

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