The turnover of the Direct Selling sector in Spain has grown 7.8% in 2014 despite the economic crisis, says the report presented this month by the Spanish Direct Selling Association (AVD). The organization, which represents 3/4 of the sector, has published a report defining a leap in the Spanish Direct Selling market with new trends and profiles.
In 2014 direct selling companies in Spain generated 634 million euros, compared with 588 million last year, with an increase of 8.7% in the number of purchase orders, reaching 5.1 million orders in 2014. The report also confirms the trend of more young women becoming entrepeneurs in this sector.
It is estimated that each year around 9.3 million people invest in products from the direct selling industry in Spain with the number steadily increasing. However, this number is