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Seacret Direct Aquires SevenPoint2

Seacret Direct, a luxury skincare and wellness brand powered by unique mineral combinations found only in the Dead Sea, has recently acquired SevenPoint2, an industry leader in developing plant-based alkaline products. Financial terms of the transaction were not disclosed.
Founded in 2011, SevenPoint2 is a direct selling company that offers a line of nutritional health products designed to promote a healthy alkaline lifestyle.
Both SevenPoint2 and Seacret share a vision to deliver simple and effective product solutions that empower people to live better, healthier lives.
Seacret Founder and CEO Izhak Ben Shabat believes the expansion is perfectly aligned with the company’s mission to drive dramatic growth through sales of a comprehensive line of products that provide powerful results both inside and out.
“We are so proud and so happy to welcome this new partnership,”
said Ben Shabat.
“With the acquisition of SevenPoint2, we’re growing our value by enhancing what is already one of the most comprehensive product lines in the wellness industry.”
Dr. Howard Cohn, Co-founder of SevenPoint2, will work closely with the Seacret team to grow the nutrition line, increase presence in the marketplace and continue developing innovative natural, organic solutions. Dr. Cohn agreed to bring his vast experience in the holistic wellness industry to

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