Originally written by Natalka Antoniuk on Small Business
As we know, the events industry is suffering at the hands of Covid-19. Let’s not dwell on that.
The #WeMakeEvents campaign has proven the strengths of the industry. The events workforce is highly confident that, in time, the events industry will thrive again. Until then all they can do is wait and hope that the government recognises its value.
But what about those companies that can’t wait?
An industry survey conducted by Feast It found that 61 per cent of businesses operating within the events industry have six months left to survive. Most of these businesses have not raised an invoice since March.
This might be why they are throwing everything they have at what was once believed to be a passing trend. Virtual events have dominated the lives of many event planners this year. And now businesses are adapting their product offering to tailor towards this niche.
As the UK’s most popular venue, ExCel London, announces the opening of its virtual event studio, can we assume that this marks the end of the events industry?
First to close
The events industry was the first to be shut down. In March, when Boris Johnson announced a ban on mass gatherings,