Originally written by Nicola Ryall on Small Business
There’s a lot of stuff going on in the world.
And if you’ve ever been on Twitter, never will this have been more apparent. With just a click of your mouse or a touch of your phone, you can read worldwide updates, industry news and local scandals.
But which information should you be sharing on your profile? And how do you discuss major world issues or matters that affect your business, without causing controversy?
>See also: Twitter marketing in less than 15 minutes a day
Last week, the Twitter account of the son of President Trump, Donald Trump Jr, was suspended for 12 hours. This was because he breached misinformation rules after he shared a video in which politically affiliated doctors said shutdowns and masks were unnecessary and promoted the use of hydroxychloroquine to treat coronavirus. The antimalarial drug has been labelled as risky by the US Food and Drug Administration.
President Trump himself also retweeted the video, which was removed from his feed and replaced with a label from Twitter saying it was “no longer available”.
Incidents like these result in bad publicity for the person or company involved. That’s why your business needs to know what it