Originally written by Partner Content on Small Business
Autonomous technology (think artificial intelligence (AI) and machine learning (ML)) is transforming the way we engage with the world around us. The business world is no exception.
While there is an air of scepticism surrounding autonomous technology in the workplace, strong evidence suggests that AI and ML-powered innovations can enhance existing roles or functions within the workplace.
In fact, 83pc of business across industries state that artificial intelligence is a top strategic priority for all key areas of the organisation. Also, 31pc of top marketing, creative, and IT professionals plan to invest in autonomous technologies to help improve their performance within the next 12-month period.
At present, the technology exists to help streamline a number of business-based tasks and operational initiatives—and by embracing AI or ML-powered platforms, you stand to boost productivity in these four key business areas.
Customer experience (CX)
Experts say that customer experience (CX) is set to be the number one brand differentiator in 2020 and beyond. That said, offering an exemplary level of service across the board is essential.
But with a wealth of platforms and touchpoints to cover, how do you respond to every customer need or query in a timely fashion? Chatbots are