Monthly Archives: January 2019

Small businesses see accountants as vital to their business

The accepted definition of ‘accountant’ fails to do justice to the job accountants do or the status they hold with small business owner clients, according to an accounting software provider which is lobbying for the definition to change. Xero is urging The Oxford English Dictionary to change its ‘archaic’ definition of the word ‘accountant’ and
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Five simple tips to merge your offline and online marketing strategies

Online marketing may be popular, but many of the strategies that we use offline are still relevant today. It shouldn’t be a case of choosing one over the other. Quite the contrary: an integration of offline and online marketing efforts could maximise your strategy. This is because no single strategy fits every portion of the
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