According to USA – based magazine The Dallas News 2 former distributors of nutritional supplements from AdvoCare filed suit this week in federal court claiming they lost thousands of dollars in the deal and alleging that the sales program is essentially a pyramid scheme:
Lisa Ranieri of Virginia and Megan Cornelius of California said they each “lost thousands of dollars trying to be a successful distributor,” according to the suit, filed in the Northern District of Texas.
Lindsay Bomar, an AdvoCare spokeswoman, said the company “unequivocally [is] not operating a pyramid scheme.”
“We vehemently dispute all of the claims” about the product and the business model. AdvoCare, a big supporter of NASCAR racing, sells nutritional and weight-loss supplements through direct marketing. That’s a business model in which distributors are paid in part based on