Shops that shun in-store technology risk losing consumer confidence

Shoppers trust retailers more if they can see modern, in-store technology being used in store, claims research by payments processor Worldpay in collaboration with digital anthropologist Nik Pollinger. According to the research, three quarters (75 per cent) say alarm bells start to ring when a store seems behind the times from a technology point of
The post Shops that shun in-store technology risk losing consumer confidence appeared first on Small Business.

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