Youngevity International, Inc. ( OTCQX : YGYI ), a leading omni-direct lifestyle company, is launching its dynamic duo of entirely portable and mobile water bottles designed to help provide great tasting water and reduce chemicals found in tap water.
The Y-DR8 filter features (ACC) activated carbon cloth and is portable to fit today’s “On the go lifestyle” — the innovative, new Y-DR8+ Bottle and filter system can not only save money on buying bottled water but also save consumer water bottles from ending up in our landfills.
The government has not set new drinking water standards since 2012. Enter the Youngevity Y-DR8+ Bottle Filter and Y-DR8+ Bottle. The filter features Flexzorb, a proprietary carbon cloth to help reduce odors, make tap water taste better, and reduce contaminates and chemicals — including chlorine,
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Youngevity 2016 Sales Up 3.9% To $162 Million
by Ted Nuyten • • 0 Comments
Youngevity International, Inc. (OTCQX: YGYI), a leading omni-direct lifestyle company, today reported financial results for the full year ended December 31, 2016.
Steve Wallach, Youngevity CEO said,
Our goal for 2016 was to set us up for the future and to position Youngevity for scalable growth across the enterprise. We spent virtually an entire year developing our Web Platform and our Cloud Based Infrastructure to position Youngevity as a platform company.
We are just now entering the deployment phase of our Web Portal which should allow us to accelerate growth domestically and globally as well as more efficiently integrate future acquisitions.
The last half of 2016 we invested heavily in marketing strategies including several newly branded product and training videos in multiple languages. We are anxious to start realizing a return on these
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Youngevity Acquires BellaVita
by Nicole Dunkley • • 0 Comments
Youngevity International, Inc. (OTCQX: YGYI), a leading omni-direct lifestyle company, today announced it has completed its acquisition of BellaVita, a producer of natural products based on the Mediterranean diet and lifestyle, including whole food beverages, essential oils and anti-aging skin care products.
BellaVita products will be available through gobellavita.com and, effective June 1, through youngevity.com.
Mike Brosnan, the CEO and President of BellaVita, is joining Youngevity as VP of Sales & Marketing, Asia. All of the BellaVita offices in Asia remain open and are now incorporated into Youngevity operations. A number of BellaVita U.S.-based employees will join the Youngevity Utah office and continue to service the Asian market.
“The BellaVita acquisition represents a true extension of our mission of betterment, our commitment to quality and our shared passion in optimal health,”
stated Steve Wallach,
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Youngevity Acquires RicoLife
by Nicole Dunkley • • 0 Comments
Youngevity International, Inc. (OTCQX: YGYI), a leading omni-direct lifestyle company, today announced it has completed its acquisition of RicoLife, a marketer of nutritionally charged teas, beneficial beverages and supplements.
RicoLife products remain available on RicoLife.com and are scheduled to be integrated in the Youngevity web and e-commerce site effective April 1, becoming a brand within the Youngevity nutrition category. The Founders of RicoLife – Alberto Arellano, Ricardo Arellano, and Raul Luna – will join Youngevity as Associates.
The primary nutritional differentiator for RicoLife has been its use of camellia sinensis, commonly known as “purple tea.”
Purple tea is a variety of green tea developed in Kenya and its perceived benefits have been the subject of an initial small-scale clinical study in Japan. RicoLife products include tea, coffee, cleanses, energy and slimming supplements –
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Youngevity Announces Major Event in Mexico
by Ted Nuyten • • 0 Comments
Youngevity International, Inc. (OTCQX: YGYI), a leading omni-direct lifestyle company, and a Triple A classified opportunity by Business For Home, today announced its inaugural corporate event taking place in Mexico March 24 and 25th.
Youngevity’s Mexico head office is located in Guadalajara and is overseen by Country Manager, Alicia Gutiérrez. Alicia reports to Director for Latin America, Susana Azócar.
As field leadership has grown in the region, the decision was made to launch an event strategy in Mexico similar to the event strategies Youngevity utilizes in support of its Associates in other countries around the world.
“We are proud to see Mexico expanding and to experience the momentum being created in this market by our leadership in the region.
Mexico is quickly evolving as one of the faster growing countries where Youngevity
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Youngevity Unveils New Logo to Lead it’s Reformulated, Mission-Driven Omni-Direct Business Model
by Ted Nuyten • • 0 Comments
Youngevity International, Inc. (OTCQX: YGYI), today unveiled its new corporate logo, the visual symbol for the Company’s transformation into a leading omni-direct lifestyle company.
This re-interpretation of the direct selling business model adds a multiple sales and distribution channel orientation responsive to a rapidly evolving economy. The net result: Youngevity now embodies a hybrid of the direct selling, e-commerce and social selling business models.
Celebrating Youngevity’s 20th year in operations, the new logo symbolizes the convergence of the Company’s focus on its three pillars – better living through health and wellness, numerous brands that support this objective and the technology that delivers the products and services to the marketplace.
The three vibrant components of the logo image converge upon the white “Y” symbolizing Youngevity. These three parts that form the whole, represents the Company’s
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Youngevity Beta Launches Omni-Direct Cross Channel Direct Business Model
by Ted Nuyten • • 0 Comments
Youngevity International, Inc. (OTCQX: YGYI), the only omni-direct lifestyle company, today announced the beta launch of its anticipated revolutionary and all-inclusive new online destination — temporarily housed at www.youngevitybeta.com.
When the site is formally launched as expected at the end of March, it will be fully transactional. Ultimately, at the conclusion of the transactional beta, the site will be located at its permanent web home — www.youngevity.com.
Youngevity has coined the term “omni-direct” to describe its innovative cross channel business model that adds flexibility and convenience into the direct selling customer and independent associate experience. As an “omni-direct” lifestyle company, Youngevity represents a unique hybrid of direct selling, e-commerce and social selling business models.
Steve Wallach, Youngevity CEO, stated,
“This technology platform has been a significant investment for our company and we are pleased that it should
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Sheryl Morley – Youngevity Achieves Diamond Ambassador
by Ted Nuyten • • 0 Comments
Sheryl Morley grew up in a small Idaho farming community, the oldest of seven children.
Her father worked day and night at several jobs earning just enough for the family to survive, and her mother, who was often ill, depended heavily on Sheryl to help care for the other children.
“I always had big dreams,” says Sheryl, “I just didn’t know how to go about achieving them. I tried different colleges and majors, but nothing worked for me. I suffered from low self-esteem, no self-confidence, no direction, and no idea what I was going to do with my life.”
She moved to Phoenix and thought she landed the job of her dreams: assistant manager at Taco Bell. Her take home pay was $800 a month, which did not cover all of her bills, and
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Youngevity Q3 Sales Up 5.4% To $43.5 Million
by Ted Nuyten • • 0 Comments
Youngevity International Delivers Record Revenue for Q3 2016
Youngevity International, Inc. (OTCQX: YGYI) (www.YGYI.com), a global direct marketer of a diversified portfolio of wholesome products and consumer services operating multiple subsidiaries around the world including a “field to cup” vertically-integrated coffee operation today reported financial results for the third quarter and nine months ended September 30, 2016.
Third Quarter 2016 Highlights:
Revenues increased 5.4% over the prior year period to $43.5 million;
Gross Profit increased 5.3% to $26.4 million compared to the prior year period;
Coffee Segment records significant improvement in gross profit and operating margins.
“We are excited to report record revenue for the third quarter 2016. We continue to see improved sales and customer growth in the United States and our international markets,” stated Steve Wallach, Chief Executive Officer of Youngevity International. He continued, “I was proud to
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Youngevity and Cart Ripple Bring Direct Selling and Retailers Together
by Ted Nuyten • • 0 Comments
Youngevity International, Inc. (OTCQX: YGYI), a global direct marketer of nutritional and lifestyle products, and also a vertically integrated producer of gourmet coffees for the commercial, retail, and direct sales channels recently announced at the company’s See the Change Convention in Salt Lake City, UT the launching of Cart Ripple, an online and mobile shopping app as part of their ecommerce shopping program.
Cart Ripple features more than 2000 retailers in over 20 categories including electronics, apparel and footwear, food and wine, books, gifts, pet care, travel and more.
A small sampling of stores that are on the Cart Ripple platform include Walmart, Kohls, Target, Starbucks, Macys, Best Buy, Foot Locker, Sephora and Nordstrom’s.
The participating retailers offer special sales promotions, discounts and cash back to the Cart Ripple consumer. An additional feature