The first impression your customers will get of your business in this day and age is your website — so it needs to be created with intent. Here’s how to use compelling storytelling on your website and one specific framework to capture their attention.

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Telling a good story in your marketing is not just about coming up with a clever catchphrase or producing a heartwarming video, but seeing the world through your customer’s eyes and crafting a narrative that resonates with them.

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Join us for this free webinar to learn how data combined with storytelling can help power financial stability and smart growth for years to come.

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Slideshows can easily be the bane of employees’ workdays. But, if you know how to give an excellent presentation, your colleagues can walk away with actionable insights that will improve your bottom line.

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In the best companies, internal communication is dialogue, not monologue.

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Life itself is such an incredible adventure. Those who live it successfully can inspire others to do the same by sharing their story.

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An effective way to promote your business is by having your customers say good things about you.

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Every brand needs a combination of suitable archetypes to build its narrative world.

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You have to establish where you are, where you want to go and what the route will be.

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If you want to drive more robust sales with marketing copy, try these storytelling techniques.

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