Young buyers are tech-savvy and can spot marketing-speak a mile away. Show them your authentic brand voice instead.

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Marketer John Crestani shares some of his favorite tactics for getting the word out on his products.

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By following these tips, you’ll be sure to create a digital presence that captivates millennial consumers.

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Putting all of your marketing eggs in the social media basket is a dangerous game.

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By applying these social strategies you can build a huge following with high levels of engagement.

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Having a strong personal online presence and familiarity with tools like Slack or Trello are early indicators that a candidate may be the one.

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Not telling your brand story, posting inconsistently and missing out on paid advertising opportunities could sink your brand.

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Looking to get more followers? Here’s where to start.

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Women often feel pressure to present a polished image. What does that mean for social media branding?

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Images are mandatory for effective social media. Businesses that aren’t made for pictures need to get creative.

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