Harland Stonecipher, The Pampered Chef Ltd., Nature’s Sunshine Products Inc., PartyLite, LegalShield, LifeVantage Corp., Vector Marketing Corp.

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Ignited by emotional connections forged with customers, access to products once only available at expensive salons and an embrace of social media, a handful of party plan companies are seeing their business boom—with no signs of a slowdown.

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“Life’s a bit like mountaineering,” said Sir Edmund Hillary. “Never look down.”
It’s what direct sellers do, too—never look down.

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Many executives have had the experience. They launch or join a young company that is growing quickly, but over time the momentum slows. That was the story at LifeVantage Corp., and its experience has made it a believer in the necessity to embrace change.

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