Over the years organisations have undertaken a vast amount of research to use within their content creation strategies and thought leadership pieces. Some of it works spectacularly, but, sadly a lot of it fails to live up to expectations and with the volume of content needed in today’s digital marketing world, the struggle is not
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Can the new small business commissioner tackle late payments?
by Owen Gough • • 0 Comments
The government has appointed the UK’s first Small Business Commissioner, after a two year search, whose primary role will be to tackle the culture of late payments and ‘become a national spokesperson for small businesses affected by payment issues.’ However, new research, from cloud accounting software provider FreeAgent, has found that only two per cent
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SMEs turning to big data to seek competitive gains
by Owen Gough • • 0 Comments
Nearly two thirds (63 per cent) of small businesses are looking to big data to benefit their business, according to research by Smith & Williamson. ‘Big data has been collected, analysed and used for many years but until recently it has only been government and big corporates who have the resources to do so. However,
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Tips on how to achieve work-life balance
by Owen Gough • • 0 Comments
‘Work-life balance’ has become a popular phrase over the past couple of years, and the more we hear about it, the more unachievable it seems. This is because there now seems to be general acceptance that it’s no longer achievable, with the consequences detailed for us to read on a daily basis. We’re tired, unproductive
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Nine working days lost each year due to office tech fails
by Owen Gough • • 0 Comments
UK workers are losing on average nine working days due to technology failing around the office, a new survey by Ebuyer.com reveals. The survey of UK office workers, conducted by the UK’s largest independent online tech retailer, reveals that one in ten workers wastes up to 30 minutes a day due to technology not working
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The Apprentice: Karren Brady fighting sexism in business
by Owen Gough • • 0 Comments
The Apprentice candidate Siobhan Smith is under fire after appearing to suggest that only attractive women should sell to male customers. On last night’s episode, the first in the new series, the teams were set a burger task. While discussing their strategy for the task, Siobhan, who was on the women’s team, said: ‘Our customers
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One in seven people are unhappy with their work-life balance
by Owen Gough • • 0 Comments
As it is national work-life week, a YouGov report has been released, which states 43 per cent of people regularly send work emails outside of work hours and the reason for this is because they are too busy to get everything done inside a working day. One in seven people are unhappy with their work-life
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E-commerce grow seven times faster than global retail average
by Owen Gough • • 0 Comments
Retailers with strong e-commerce offerings are defying sluggish sector average growth rates by double-digit margins amid the evolving structure of global retail. U.S. and Chinese e-commerce giants, Amazon, Alibaba, and JD.com averaged 30 per cent growth in 2016, while the rest of the global retail market managed just 4.3 per cent, according to a new
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SMEs in denial about the cost of a cyber-attack
by Ben Lobel • • 0 Comments
Only 19 per cent of SMEs have put aside a war chest to deal with the repercussions of a cyber-attack, according to a study by PolicyBee. Cyber insurance expert Sarah Adams, who commissioned the study for PolicyBee, says, ‘Cyber-attacks are not just an IT problem as they could impact sales, customer relations, reputation and a
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Prediction of UK economy bouncing back to life
by Partner Content • • 0 Comments
The current fall in value of the country’s official currency and simultaneous increase in wages will likely lead to subsequent rise in exportation, causing the Gross Domestic Product (GDP) growth of Britain to expand by 2 per cent. The National Institute of Economic and Social Research (NIESR) which predicted this also agreed with other previous
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