Rodan + Fields, the fastest growing company in premium skin care among leading companies last year in the U.S.*, began business operations in Canaday. Entry into the Canadian market is the first step in the company’s market expansion outside the United States since the San Francisco-based company launched in 2008.
Rodan + Fields’ focused business strategy has generated high double-digit compound annual growth, driving revenue for 2014 to more than $300 million USD, and with the addition of Canada to the business, the company sees significant opportunity for sustained profitable growth.
“Our brand vision is a global one and our Canadian launch is a key strategic milestone on our globalization roadmap,” said Lori Bush, President and CEO, Rodan + Fields.
“Our Canadian initiative not only addresses the demand for our products from our neighbors to the north, it validates the foundational infrastructure that will enable us to effectively extend our business model beyond North American borders.”
In 2007, Rodan + Fields became the first prestige skincare line to exit the department store for the world of direct selling, with the brand reintroduced in 2008 as a newly-formed company. The company’s thousands of Independent Consultants quickly generated revenue that far exceeded