When opportunity comes knocking, it doesn’t always arrive when—or how—you expect it.
For Crystal Foy, an accomplished leader with a thriving direct sales business, Neora wasn’t something she was looking for—it was something that found her.
“I wasn’t actually searching for a new opportunity,” Crystal recalls. “I had already built a successful business. I wasn’t particularly happy or fulfilled, but rebuilding wasn’t on my radar either.”
That changed the day she stumbled across a post about Neora’s breakthrough product, Neo-FILLER, while simply searching for effective, clean skincare. “I’d tried six different brands over the past year, and none really impressed me,” she says. “Neo-FILLER caught my attention immediately, so I decided to try it as a customer—with zero intention of building a business.”
But that decision soon turned into something much bigger. “Once I started using the products, I was instantly hooked on the changes I was seeing,” Crystal says. “Given my background as a small business owner, I’ve always been an incredible seller. I thought, my customer base is going to go crazy for this. And they did!”
The overwhelming customer response led Crystal to dig deeper into Neora’s business model, products, and mission—and the more she learned, the more she couldn’t unsee