InfoTrax, the leading provider of software for the direct selling industry, announced today that it has implemented its newest generation of software for Vemma Nutrition Company.
Vemma, a premium liquid wellness company, has experienced its second consecutive year of exceeding $200M+ in revenue in 2014 after reaching 100M+ for the first time in 2012. Vemma was recently recognized for its success by Direct Selling News and The American Business Awards.
Vemma chose to implement InfoTrax’ compensation engine and distributor web tools to provide real-time business management and commissions calculations for their Affiliates.
“We continue to grow at a rapid rate, and we required a technology platform that can support our growth and make it easy for our Affiliates to expand their Vemma businesses,” said BK Boreyko, Vemma Founder and CEO.
“Calculating and paying commissions quickly and accurately is vital for our business, but equally important is providing timely and relevant information to our Affiliates. Our launch with InfoTrax was excellent, which is what we expected from InfoTrax with 30 years of MLM expertise. We welcome the confidence that InfoTrax gives us as our technology partner.”
The InfoTrax Compensation Engine integrates fully with Vemma’s existing CRM order entry systems and includes real-time reporting to Vemma’s
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MLM Investor TPG Capital Considered Buying Herbalife Last Year
by Ted Nuyten • • 0 Comments
If you are a corporate executive and you are looking for a very large MLM investor it seems TPG Capital is some times investing in the Direct Selling market
TPG is a leading global private investment firm with $65 billion of capital under management.
TPG Capital (formerly Texas Pacific Group) is one of the largest private equity investment firms globally, focused on leveraged buyout, growth capital and leveraged recapitalization investments in distressed companies and turnaround situations.
TPG also manages investment funds specializing in growth capital, venture capital, public equity, and debt investments. The firm invests in a broad range of industries including consumer/retail, media and telecommunications, industrials, technology, travel/leisure and health care.
According to the New York Post:
Private equity giant TPG Capital seriously considered buying Herbalife last year — as part of an ongoing interest in the multi-level marketing industry, The Post has learned.
“They took a long look at Herbalife” one year ago, a source with direct knowledge of the situation said. TPG also considered buying Nu Skin, the source said. It is not known why TPG’s interest in Herbalife and Nu Skin ended without any investment.
Both companies have issues with regulators. Presently, TPG is reportedly looking at acquiring Avon — a
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Business For Home – What We Do
by Ted Nuyten • • 0 Comments
The Business For Home.org website is an initiative of Ted Nuyten, CEO and Chairman of the Business For Home Foundation, which is established in the Netherlands under Dutch law and Dini Noorlander, acting as Chief Relations Officer.
Per year, the website receives an estimated 3.5 – 4 million unique visitors from all over the world with the majority being Network Marketing professionals with approximately 25% visiting the website looking for a new or additional opportunities.
Approximately three times a week a mailing is distributed to 54,000+ worldwide double opt-in subscribers.
Additionally, articles are shared through the Business For Home Facebook Business Page which is currently at 40,000+ likes, Twitter and LinkedIn.
On average the website is serving 12,000 – 15,000+ visitors per day, with all time daily highs of 70,000 visitors when “Breaking News” occurs or Poll voting takes place.
The majority of the articles are positive. However, at times, law suits and controversial news is published as well.
We concentrate on Direct Selling facts and figures, therefore some people call Ted Nuyten “The Score Keeper For The Direct Selling Industry”.
The website runs on scalable virtual servers. The objective of the website is to show the “outside” world, Direct Selling, Network Marketing, MLM is
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DSA President Joseph Mariano’s New York Times Letter To The Editor
by Tina Williams • • 0 Comments
To the Editor:
Re “Riddle of the Pyramids,” by Joe Nocera (column, Jan. 10):
There is no riddle. Federal law and statutes in a majority of the states clearly define a pyramid as an operation that pays salespeople primarily for recruiting additional members into a network instead of selling products. The Federal Trade Commission further warns that pyramids may require members to buy large amounts of inventory, meaning you couldn’t consume it yourself, or unwanted items.
“Multilevel marketing” is not synonymous with pyramid scheme. The former is an accepted, lawful method of marketing consumer goods and services. The latter is an illegal business operation that should be prosecuted to the fullest extent of the law.
Hundreds of direct selling firms in the United States (sometimes referred to as multilevel marketers) that are members of the Direct Selling Association are progressive companies with sound business practices that provide opportunities to millions around the globe. These companies, including Herbalife, have committed themselves to the highest level of marketplace ethics and a rigorous self-regulatory code.
We should consider the consequences to the individuals who sell and consume their products — and the communities their parent companies serve — before placing scarlet letters upon their legitimate businesses.
JOSEPH N. MARIANO
President
Direct
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ARIIX Brand, Nutrifii, Sponsors Rotterdam’s Eredevisie League
by Tina Williams • • 0 Comments
ARIIX Corporation announces its Nutrifii™ brand, a line of premier health supplements, as the official sponsor of the S.B.V. Excelsior Football Club in Rotterdam, Netherlands. The world-class club is a member of the Eredivisie league (“Honor League”), competing with the Netherland’s most prestigious football teams.
Products in the Nutrifii line that support the high-demand diet of these elite athletes include Optimals™ vitamins and minerals; Omega-Q, a supplement rich in omega-3 fatty acids; Rejuveniix™, a natural energy supplement; Restoriix, a naturally detoxifying formula; and Moa™, a nutrient-dense superfood drink supplement.
In addition to the Nutrifii products, Excelsior athletes also incorporate PureNourish™ and Power Boost™ shakes into their training routines. PureNourish provides a high-protein snack replacement rich in fiber, vitamins, minerals and probiotics. Power Boost is a complementary addition to the shakes formulated especially for the demanding schedule of the athlete. Its special blend of amino acids and other nutrients support peak athletic performance and shorten recovery times following extreme exertion.
The team’s supplements were recommended by Rosa Rodriguez, the club’s lifestyle coach, as a high-quality addition to the athlete’s nutritional demands. “Previously, the dietary focus was primarily on weight and body fat, but now we go a step further,” explains Ms. Rodriguez, “Everything now is focused on rapid recovery of the body,
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Herbalife’s Biggest Individual Shareholder Has Added To His Position
by Tina Williams • • 0 Comments
Myles Udland at BusinessInsider.com Reports:
Post Holdings executive chairman Bill Stiritz has added to his stake in Herbalife.
Stiritz, who is Herbalife’s biggest individual shareholder, has added to his 8.2% position in Herbalife during the stock’s recent pullback, according to a report from CNBC’s Scott Wapner.
Wapner, citing sources, also reported that Stiritz had not sold a share of his stake in the company.
Earlier this month, Business Insider’s Julia La Roche reported that Stiritz had most likely suffered paper losses upward of $200 million on his position in the multilevel marketing company, which fell about 50% during 2014.
Stiritz is on the same side of the Herbalife trade as noted activist investor Carl Icahn, who is the company’s largest shareholder. Hedge fund manager Bill Ackman is well known for being short shares of Herbalife, and in a December 2012 presentation, Ackman called the company a pyramid scheme.
The FTC opened an investigation into Herbalife in March.
In September 2013, when Stiritz first initiated his position in Herbalife, the stock was trading just below $60 per share. On Friday, shares of Herbalife were just below $32.
Following Wapner’s report, shares of Herbalife, which had been lower Friday, were up as much as 3%.
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Solavei Sues Stream Energy For Stealing Trade Secrets After Merger Talks
by Ted Nuyten • • 0 Comments
A Dallas District Court judge today blocked Stream Energy from using proprietary technology and information to launch a new mobile phone service after social commerce leader Solavei sued Stream for stealing trade secrets gathered during extensive merger talks.
Seattle-based Solavei sought the injunction to halt Stream and its marketing arm, Ignite, from using trade secrets and other intellectual property in launching a mobile phone service sold through an online direct-marketing platform – exactly the type of social commerce business pioneered and continuously innovated upon by Solavei. Stream’s mobile business was set to launch on Saturday, Jan. 24, 2015, at an event in Las Vegas.
“Without benefit of Solavei’s confidential information and the guidance and explanation provided during due diligence, Defendants could not launch this new business – particularly not in a matter of months,” the lawsuit states.
Solavei provides high-quality, low-cost and contract-free mobile phone service in the United States. The company’s core business strategy combines social media, referral marketing and mobile service.
Stream is a Texas company involved in the direct marketing of retail electric service. Senior Stream executives named in the lawsuit are Chairman Rob Snyder, CEO Mark “Bouncer” Schiro and CFO Renee Hornbaker along with top Stream associates who were bound by specific confidentiality agreements.
In
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Industry Leaders Kevin Marino And Bob Doran Join Vemma
by Tina Williams • • 0 Comments
Global wellness company Vemma, announced industry leaders Kevin Marino and Bob Doran have joined their affiliate marketing base.
During their combined 25 years in the industry Kevin and Bob have enjoyed significant success and become highly regarded direct selling figures. With the philosophy of helping others through servant leadership Kevin and Bob have developed a strong customer and representative base by sharing their deep passion and astute knowledge for the industry as well as effective growth and leadership mentoring efforts.
Both have expressed their excitement in joining the Vemma team. Bob referred to this move as the next chapter in their career; while Kevin went on to explain that he feels Vemma has the right business model, products that really matter to people, an extraordinary management team, as well as a great compensation plan.
In addition to the product and business opportunity Vemma offers, Bob said Vemma Founder and CEO, BK Boreyko, was a deciding factor in his choosing to find a new home at Vemma. He stated, “BK is the most passionate and charismatic leader I have met. He has his finger on the pulse of this industry. More importantly, he truly cares about those in the field making it happen, because
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Medifast Named SmartCEO Future 50 Award Winner For 4th Consecutive Year
by Tina Williams • • 0 Comments
Medifast, Inc. (MED), a leading United States manufacturer and provider of clinically proven, weight-loss and healthy living products and programs is proud to be recognized by SmartCEO magazine as a 2015 Future 50 Blue Chip company for the fourth consecutive year
The prestigious annual Future 50 award honors a range of growing businesses in the Baltimore region including 50 fast-growth mid-sized companies, five small Emerging Growth companies and five large Blue Chip companies. As a Blue Chip winner, Medifast was identified as one of Baltimore’s leading businesses with strong foundational leadership and an innate drive for success.
“Medifast has continued to advance as a leader in the weight-loss industry and we are pleased to again be recognized by SmartCEO,” said Mike MacDonald, Chairman & Chief Executive Officer of Medifast. “This past year, we expanded into new markets and product categories to reach new customers. We partnered with Fitbit™, the market leader in the connected activity tracking space, and introduced an online tool for consumers to better track their progress. Our launch of new products and programs and entry into the connected health and wellness space supports our focus on enhancing the customer experience and helping to make a healthy lifestyle a reality for our customers.”
SmartCEO Future 50 award winners
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Avon In Possible Deal Talks For A Takeover; Reports Bloomberg
by Tina Williams • • 0 Comments
Bloomberg Reports : Avon Products Inc. (AVP), the world’s largest seller of door-to-door cosmetics, jumped the most in almost two years after Dealreporter said the company has held talks with private equity firm TPG Capital about a possible transaction.
The report sent the shares up 15 percent to $8.66 in New York, the biggest one-day increase since February 2013. The stock declined 45 percent last year.
Avon is seen as a candidate for a leveraged buyout because it has strong cash flow, Dealreporter said, even though sales have been slumping in recent years. The takeover speculation follows the end of a six-year U.S. investigation into whether Avon’s Chinese subsidiary bribed local officials. The company pleaded guilty last month and agreed to adopt internal controls and pay $135 million in fines.
It isn’t clear if the TPG talks have advanced or whether Avon has hired advisers to consider a deal, said Dealreporter, which cited three unidentified people within the industry.
Owen Blicksilver, a spokesman for TPG, declined to comment to Bloomberg News, as did Lindsay Fox, a spokeswoman for New York-based Avon.
Avon joins Elizabeth Arden Inc., another beauty company, in spurring takeover talk. Elizabeth Arden, maker of Elizabeth Taylor and Britney Spears brand perfumes, hired Goldman Sachs Group Inc. last