Tag Archive for MLM Country Report

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USANA 2024 Revenue 7% Down To $855 Million

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USANA Health Sciences, Inc. (NYSE: USNA) (the “Company”) today announced financial results for its fiscal fourth quarter and fiscal year ended December 28, 2024.
The Company completed the acquisition of a 78.8% controlling ownership stake of Hiya Health Products, LLC (“Hiya”) on December 23, 2024. Consequently, the Company’s fourth quarter and fiscal year 2024 include the effect of less than a week of Hiya’s operating results, which were not significant to the Company’s consolidated results for the same periods.
In light of the Hiya acquisition, the Company is now including metrics for Adjusted diluted EPS(1) and Adjusted EBITDA(2). Net earnings, Diluted EPS, Adjusted diluted EPS(1) and Adjusted EBITDA(2) in this press release represent amounts attributable to USANA.
Key Financial Results and Guidance
Fourth Quarter 2024 vs. Fourth Quarter 2023

Net sales of $214 million versus $221 million.
Net earnings of $4.5 million as compared to $16.8 million.
Diluted EPS of $0.23 as compared with $0.87.
Adjusted diluted EPS(1) of $0.64 as compared with $0.87.
Adjusted EBITDA(2) of $25 million versus $32 million.
USANA Active Customers of 454,000 versus 483,000.

Fiscal Year 2024 vs. Fiscal Year 2023

Net sales of $855 million as compared with $921 million.
Net earnings of $42.0 million as compared to $63.8 million.
Diluted EPS of $2.19 versus $3.30.
Adjusted diluted EPS(1) of $2.59 as

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New Top Earners Earnings And Company Revenue Verification Procedure Upcoming At Business For Home

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Business For Home Ushers in a New Era of Transparency, Trust and Verification
The new Chairman and management team at Business For Home are excited to announce upcoming policy and procedure enhancements that will foster greater trust, transparency, and accuracy across our platform.
These are the first of many exciting changes that will roll out over the coming weeks and months.
1) For Field Leaders: Top Earners Verification

Verified Earnings Required:
Going forward, top earners’ reported incomes must be verified and reflect the previous tax year (2024).
Simple Verification Process:
We will soon provide a secure online form, along with instructions on how to submit your CPA-verified or notarized earnings documentation.
Open Application:
If you are not listed in the “Top Earners,” but earn an average monthly income of USD $5,000 or more as a network marketing distributor, you can apply to be featured, once the new process is live.
Annual Re-Verification:
To maintain an updated and accurate list, all Top Earners must re-verify their income annually.
Opt-Out Option:
Currently-listed Top Earners who prefer not to be listed any more may request removal by emailing support@businessforhome.org
Important Deadline:
Thirty (30) days after the new form is released, all unverified earners will be automatically removed.

Business For Home Seal of Trust
2) For Corporate Executives: Company Data and

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USANA Revenue Q3 2024 Down 6% To $200 Million

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USANA Health Sciences, Inc. (NYSE: USNA) today announced financial results for its fiscal third quarter ended September 28, 2024.
Key Financial & Operating Results

Third quarter net sales were $200 million versus $213 million during Q3 2023.
Third quarter diluted EPS was $0.56 as compared with $0.59 during Q3 2023.
Company updates fiscal year 2024 net sales and diluted EPS outlook to approximately $850 million and $2.45, respectively (previously $850 million to $880 million and $2.40 to $2.55).

Q3 2024 Financial Performance

Consolidated Results

Net Sales

$200 million

-6% vs. Q3 2023

No meaningful YOY FX impact

-6% sequentially

Diluted EPS

$0.56

-5% vs. Q3 2023

+4% sequentially

Active Customers

452,000

-3% vs. Q3 2023

-3% sequentially

“Third quarter operating results reflected continued top line headwinds across many of our key markets,”

said Jim Brown, President and Chief Executive Officer.

“Our sales force continued to face challenges in attracting new customers as consumer sentiment remained cautious, including in our largest market, mainland China. Despite these challenges, we remain confident in our direction and continue to make progress on the five key initiatives that underpin our long-term strategy. Our commercial team, which was reorganized earlier this year, has been executing on these initiatives to enhance the overall value proposition of our business to our customers and we are beginning to see results

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Coway South Korea 2024 Revenue Up 12% To $3,031 Million

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Coway Announces Financial Results for Q4 and FY2024
Jangwon Seo, CEO of Coway stated:

“We’re pleased to have delivered stable performance across both domestic and international markets in 2024, even amid challenging business environments.
This success was driven by our disciplined management approach and our commitment to expanding R&D. Looking ahead, as we accelerate our ‘New Coway’ strategy, we will focus on developing differentiated, innovative products and expanding our global footprint to drive sustained growth.”

Coway reported the following earnings:

Fourth-quarter revenue: KRW 1,125.7 billion (+12.1% YoY)
Fourth-quarter operating profit: KRW 183.4 billion (+10.4% YoY)
Annual revenue: KRW 4,310.1 billion (+8.7% YoY)
Annual operating profit: KRW 795.4 billion (+8.8% YoY)

*The reported figures are taken from the consolidated K-IFRS (International Financial Reporting Standards) statement.
In 2024, Coway’s domestic business recorded a revenue of KRW 2,581.7 billion, marking an 8.8% increase compared to the previous year. This growth was driven by the strong sales of key products such as water purifiers, air purifiers and bidets, as well as the expanding sales of the high-growth BEREX brand.
Coway’s overseas subsidiaries reported an annual revenue of KRW 1,545.2 billion in 2024, showing an 8.0% increase compared to the prior year. In Malaysia, annual revenue saw a 6.6% increase from the previous year to reach KRW 1,158.4 billion, while the United States subsidiary recorded an annual revenue of KRW

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Herbalife Appoints Network Marketing Professional Stephan Gratziani As CEO

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Herbalife Ltd. (NYSE: HLF) today announced its Board of Directors has appointed President, Stephan Gratziani as Chief Executive Officer (CEO) effective May 1, 2025. Michael Johnson, current CEO and Chairman of the Board, will transition to Executive Chairman.
As a former Herbalife independent distributor, Mr. Gratziani built and grew his international business into one of the top global distributorships. For 32 years, he directly navigated and led his organization through changes in technology, business models, changing consumer trends, and industry competition. Since joining Herbalife as the Chief Strategy Officer in August 2023 and President since January 2024, Mr. Gratziani has led key initiatives to transform the business and shift its trajectory.
Michael Johnson, Chairman and CEO said:

“Stephan came into the company and his impact was immediate. As a proven leader, Stephan is the right CEO at the right time to keep our company at the forefront of direct selling and solidify our position as a leader in the health and wellness industry.”

Stephan Gratziani said:

“As the world’s largest active and lifestyle nutrition brand, the impact we have made in the world is truly incredible. Our scale and reach globally puts us in a unique position to become one of the world’s most important

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Darleen Raabe Achieves BE Club’s Presidential Diamond Rank In 1 Month

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Top leader Darleen Raabe reached the prestigious rank of Presidential Diamond at BE Club within just 30 days. Her journey demonstrates the power of vision, perseverance, and seizing the right opportunity at the right time.
Darleen began her career in pediatric nursing but always felt she was meant for more. After one to two years of full-time nursing, she shifted to entrepreneurship, using the digital space to build a career that offered freedom and growth.
She spent four years in Network Marketing before transitioning to BE Club. To achieve Presidential Diamond at BE Club, one must do revenue of over $340,000 sales in their organization in a 4-week cycle. Darleen has achieved this target in a short time.
The motivation behind joining BE Club
Darleen was drawn to BE Club’s product-driven and customer-centric approach. She saw a company that was decades ahead in innovation. BE Club’s commitment to long-term success for both customers and affiliates showed her that this was the right platform for her. She shares.

“I was primarily motivated by BE Club’s exceptional future potential. It’s clear how much the company cares about making both customers and affiliate partners successful.”

Big plans for shared success
Darleen’s goal is to build personal success while providing stability

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BREAKING NEWS: Exciting New Chapter For Business For Home – Armand Puyolt Takes The Helm

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PRESS RELEASE
Heemstede, The Netherlands, 15 February 2025.
In a thrilling development for the direct selling industry, renowned network marketing leader and business icon Armand Puyolt has officially acquired Business For Home (BFH), a leading source of information, news and insights for professionals in the Home Business sector. This strategic move promises to elevate and expand its influence and reach, as Puyolt envisions a vibrant future for the publication.
Armand Puyolt stated:

“As an advocate of network marketing with a global business perspective, I believe it’s important that industry news is transparent, trusted and timely while also a positive spotlight on our space, so that all companies can thrive and provide opportunities to the millions of people who need it.
I believe this publication will become a belief-building tool—a growth tool—for professionals as the premier source of news highlighting the industry, where ultimately the aim is to educate the world that there’s no better industry to help people from all over the world to have that American Dream.”

To guide this new era, Puyolt will serve as Executive Chairman for Business for Home and is the majority shareholder. Puyolt is also bringing together a team of servant leaders he believes can best realize this

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Nu Skin Revenue 2024 Down 12% To $1,730 Million

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Nu Skin Enterprises Inc. (NYSE: NUS) today announced fourth quarter and full-year 2024 results above its latest revenue guidance.
Executive Summary Q4 2024 vs. Prior-year Quarter

Revenue $445.6 million; (8.8)% (4.1)% FX impact or $(20.1) million
Rhyz revenue $83.1 million; 27.7%
Earnings Per Share (EPS) $(0.73) or $0.38 excluding restructuring and other charges, compared to $0.15 or $0.37 excluding restructuring and other charges
Customers 831,972; (15)%
Paid Affiliates 144,874; (13)% or (12)% excluding an adjustment to eligibility requirements
Sales Leaders 36,912; (16)%

Executive Summary 2024 vs. 2023

Revenue: $1.73 billion; (12.0)% (3.8)% FX impact or $(76.1) million
Rhyz revenue $286.6 million; 32.3%
Earnings Per Share (EPS): $(2.95) or $0.84 excluding restructuring and other charges, compared to $0.17 or $1.85 excluding inventory write-off and other charges

Ryan Napierski, Nu Skin president and CEO said:

“We were pleased to beat our fourth quarter revenue guidance, generate sequential revenue growth and exceed our adjusted earnings as we materially completed our restructuring plan. As we look ahead to 2025, we anticipate improving business trends and a return to year-over-year growth in several of our markets but also anticipate continued economic challenges and poor consumer sentiment, particularly in Greater China and South Korea.

Napierski continued:

“This year we will focus on strengthening our core Nu Skin business with the continued

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How To Obtain A Direct Sales License For China

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Obtaining a direct sales license in China involves navigating a comprehensive regulatory framework established to oversee direct selling activities.
It’s important to note that while direct selling is permitted, multi-level marketing (MLM) structures are prohibited in China. The regulations strictly forbid compensation based on the recruitment of new sales people.

Given the complexity of the application process and the stringent regulatory environment, it is advisable to consult with legal experts or professional consultants who specialise in Chinese commercial law to ensure full compliance and to facilitate a successful application.

The key regulations governing this process are the “Regulation on Direct Selling Administration” and the “Regulation on Prohibition of Chuanxiao (Pyramid Selling),” both enacted in 2005. These regulations permit direct selling under stringent conditions to prevent pyramid schemes and ensure market stability.
Eligibility Criteria:
To qualify for a direct sales license, an applicant must meet the following conditions:
Corporate Status: The applicant must be a legally established corporate entity. The applicant for the Direct Sales License has to set-up a FIE (i.e. Foreign Invested Enterprise) in the form of a WFOE, thus it is necessary to get the approval of the MOFCOM for this proposed investment. The investment is going to be approved only if the investor

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C1 Marks 6 Years Of Innovation And Growth

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“As the world embraces decentralised finance (DeFi), AI, and the blockchain-powered economy, C1 is empowering network leaders and Web3 enthusiasts across 185 countries. With millions of signups each year, C1’s growth is driven by its passionate community of entrepreneurs.
Now, after six years of innovation, C1 has developed key products that set us apart in the blockchain space. These products are central to our bold vision for 2025 and the exciting new features ahead.”

said Jonas Werner, founder C1.
As C1 celebrates its sixth anniversary, the company reflects on its journey and unveils a series of strategic innovations that promise to redefine the digital landscape. With a focus on Web3, AI, and blockchain, C1 is poised to strengthen its position as a leading onboarding platform globally.

“A legacy of innovations and a future of endless opportunities”

according to C1 founder Jonas Eric Werner.
Corebit and C Link: Redefining the Future
At the heart of C1’s Web3 ecosystem is Corebit (CBIT)—the native utility token of C Link, designed to power fast transactions, support decentralised governance, and enhance global financial connectivity. With a fixed supply of 10 billion CBIT and a built-in burning mechanism, Corebit is engineered for long-term sustainability, ensuring scarcity and value appreciation while fueling

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