Malaysian direct selling company Elken has been honored with two awards, the 2015 Frost & Sullivan Asia Pacific Home Water Filter Customer Service Leadership and Product Line Strategy Leadership Awards.
The awards were presented to Elken at the 2015 Frost & Sullivan Asia Pacific Best Practices Awards banquet, held at the Conrad Centennial Singapore yesterday.
Ms. Janice Wung, Industry Analyst, Energy & Environment Practice, Asia Pacific at Frost & Sullivan said that Elken has positioned itself competitively with the various market strategies and organized channels in place.
“On top of its excelling position in customer service leadership, Elken has ensured continuous emphasis on customer value optimization through its product excellence,” she added.
Ms. Wung also said that despite the highly fragmented industry, Elken has outperformed its competitors in terms of price and performance value through the provision of comprehensive