Tag Archive for media coverage

5 PR Tips Any Company Can Use to Get Media Coverage

by Kelsey Kloss • February 12, 2024 • 0 Comments

You went into business to make an impact — here’s how to get visibility for your work, so you can benefit more people.

5 Key Elements of Selling Your Brand to the Media

by Emily Reynolds Bergh • January 25, 2024 • 0 Comments

Having a solid brand and getting your brand publicized are two distinct things. Here are insights on how to increase your chances of garnering your brand’s media coverage.

Yes, You Can Still Get Organic Media Coverage — and Here's Why You Should

by Kelsey Kloss • December 27, 2023 • 0 Comments

Some may tell you it’s now only a pay-to-play world, but that’s not true in the slightest.

6 Keys to Getting Featured on Local TV News — and How to Leverage Its Power

by Jonathan Brierre • December 12, 2023 • 0 Comments

Consistent TV news features can boost your marketing efforts and position your brand as an industry leader. Securing airtime is mainly dependent on you focusing on local newsworthiness, media relationships and visual storytelling.

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Why Is Your Competitor Getting News Coverage When You're Better Than Them? Here are 6 Ways to Outcompete Your Competitor for News Coverage

by Emily Reynolds Bergh • October 13, 2023 • 0 Comments

Here is what you can do to get your own name out there in the media, get a leg up on the competition and regain or maintain sure footing in your industry.

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5 Key Things You Need Before Launching a PR Campaign

by Kelsey Kloss • September 14, 2023 • 0 Comments

These elements will help your company successfully secure media coverage.

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A Practical Guide to Preparing Your Brand for National Media Exposure

by Nick Heethuis • July 7, 2023 • 0 Comments

From preparing your website for an influx of traffic to updating your social media profiles, we’ll cover the key areas you need to focus on to ensure your brand is ready to shine when the spotlight hits.

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5 Creative Ways to Earn Media Coverage Even When You Don't Have News

by Tim Johnson • June 21, 2023 • 0 Comments

Positive, ongoing media coverage is more than just good brand awareness — but most organizations don’t have news to share all the time. Marketing and PR teams need to get creative to keep that media coverage coming. Here are a few ideas.