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Tag Archive for Marketing Bootcamp
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Why Most Companies Fail at Content Promotion
by Sujan Patel • • 0 Comments
Do you see content the way Bill Gates sees it? Or the way the president of Pixar sees it?
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The Key Lesson for Businesses From Starbucks's 'Diabetes Here I Come' Debacle
by Kim Lachance Shandrow • • 0 Comments
Branding experts — and the coffee giant itself — weigh in on the embarrassing customer dis-service that brewed bitter brand damage and fast.
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A Rant Could Be Your Best Sales Pitch
by Perry Marshall • • 0 Comments
An ounce of prevention is worth a pound of cure but people don’t haggle price when they need a cure and always have a reason to stall paying for prevention.
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A Custom Landing Page, Call Intelligence and One Simple Question Will Maximize Your Marketing Money
by Peter Daisyme • • 0 Comments
If you want to stop cringing every time you look at your marketing budget, consider using one or all three of the methods.
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Why No One Wants to Hear Your Story (and How to Fix That)
by Ray Hennessey • • 0 Comments
Be yourself. The you that you are is far more attractive than the you people tell you you should be.
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Consistency Is Number-One in Branding Your YouTube Channel
by Entrepreneur Network • • 0 Comments
Bolanile Maté of Be Better Paris says that no matter what you present on your channel, there must be a common theme throughout.
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Why Do You Hate Selling? Because You're Being Selfish.
by Entrepreneur Network • • 0 Comments
Sales and marketing guru Ben Angel tells you how to change your mindset to customer-first.
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What Starbucks Teaches About Marketing Commodity Products
by Perry Marshall • • 0 Comments
Create a unique selling proposition around your customer’s fantasy buying experience and your company benefits.
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Author Amy Guth Is Not Like Metallica. She Actually Embraced the Digital Revolution 15 Years Ago.
by Entrepreneur Network • • 0 Comments
The multi-talented Chicago radio host uses the digitizing of the music industry as an analogy of what she went through to self-publish her first book in 2006.